Reflection of the Moon (Erhu music, Bing representative)

“Traditional ” erhu songs , Chinese folk musician Hua Yanjun  ( Bing ) masterpiece. Works in the early 1950s, according to Bing playing , recording, notation finishing by the musician Mr. Yang Yinliu soon swept the country after the filling is made album. This song is one suffered throughout the outpouring of bitterness and pain of human thoughts emotions blind artist , works showcase a unique folk musical skills and styles , as well as unparalleled deep mood , showing the unique charm of Chinese erhu art, it broadens erhu expressive arts , won the ” 20th century classical works of Chinese music awards .”
“Traditional ” is a treasure house of Chinese folk music culture truly a song of good works , is one of the treasures of Chinese folk instrumental in the creation of the track .

A creative background
Bing originally Wuxi city thunder statue temple priests , his childhood by the four head Wu small folk songs, long narrative song, tanhuang that causal and string and wind music and other local musical influence, very fond of music . In his father’s Mannequin , he will learn the structure of the sixteen -year-old complex , varied techniques Fine , blowing , drawing , playing , playing , singing, reading well versed and able to participate in official activities of Taoist ritual music played . After standing over , Bing situation worsened . First, contracting the opium habit leads to life , such as down and out , then suffering from diseases of the eye , eyes have been blind , and then later they busking on the streets , life is very poor . Underlying life so that he experienced the hardships of this world , suffered the bitterness of humiliation of the old society . But Bing superior talent , often through the erhu, pipa , said news of the ways to express their love and hatred , darkness was revealed through music . He put his feelings about the pain of life is reflected through music , producing the famous erhu song ” Reflection of the Moon .”
Another one said, ” Traditional” Bing is not the original, but Bing Yan adapted from a brothel in the song ” intimate guest .”
” Traditional” Bing is a portrayal of life, the emotional catharsis of his masterpieces . Bing to use their creative talents, to see, hear , feel , think turned into a section of exciting , tear-jerking notes that resonate with the audience in a melody. This is the first erhu is loved the world and cited as a classic , Bing successful creation is a manifestation of his creative genius .
Commissioned Origin :
1950 Central Conservatory of Music Yang Yin Liu, Professor Cao Anhuo Bing came to Wuxi to play the recording, the recording was still wish to participate in the World Marina gentleman .
Zhu Shi Kuang newspaper had published in Wuxi, ” named after the song ” a paper he wrote in the article : After recording the song Bing Yang asked the song title , Bing said: ” The tune was no name , the letter chain come on, over time, became like this now , ” Mr. Yang asked:” ? somewhere you often pull ” Bing said:” I often pull in the streets , but also benefits the court spring pull ” Yang blurted out. : ! ” it ” , ” it is called ” Erquan Bing said: “” Erquan ” not like a complete song title , Cantonese there first ,” Santanyinyue ” is not to call it” Erquan Indian month ” it ? ” Yang said:” The printing is copied from, not good enough, we have a mapping Wuxi rivers , called it “Traditional ” it ” Bing nodded in agreement , so the” Traditional ” on the song title . such set down.
Erquan : Wuxi Erquan pool has Yi Lan Hall, Erquan pavilion and other buildings. Wangri lunar month after month love water, pregnant months TONGHUI Aqua . Belle heaven.

2 music appreciation

Among the many forms of play , the people on the ” Traditional” meaning grasp also have different views. Listen to “Traditional ” is a fun , after into one, it would really perceive the more time goes by Jane aftertaste . In this mood of profound sadness but the music , not only showing the sad sad mood and high-spirited indignation , and sustenance Bing love of life and longing. The theme of the whole song sometimes quiet , sometimes restless variations, making the whole song sometimes deep , sometimes boosting, while the music itself meanders statement , extended and expanded so emotional Bing to express more fully the express profound bitterness started suffering , injustice and resentment Bing ‘s life , but also an open-minded expression of his inner life and a profound experience.
Structural Analysis
In addition to the whole song prelude and epilogue , but is divided into six paragraphs, namely its five themes and variations .
Part primer
Primers ( 1-2 section ) consisting of a four- shot short tones as a starting point to a downward scale type phrase , uttered a sigh full of bitterness . Erhu with a slight sound , deep subtle inner sound, the audience is introduced to describe the mood of the music . Mr. Qiao Jianzhong said: “For Bing , this is not accidental sigh issued to , it should be said that he suffered the misery of life in the age of 57 to have such an opportunity to issue such a sigh .” “This is a primer on such a sentence , but this primer , I think it ‘s all we hear folk music works inside, should be one of the most exciting prelude . ”

Paragraph
Reflection of the Moon scores
Song into the first section ( section 3 to 22 ) , this section has two parts subject , wherein 3 to 10 sections of the first part of the theme (a), 11 ~ 22 second portion theme section (b). The first theme of the melody in the bass erhu areas , deep depression, range is not wide, smooth melody lines into the main level , slightly undulating , showing the author goosebumps depressed feelings ; second theme of the first contrasting themes , the use of constantly changing up the melody and rhythm of the impact of the performance of the author ‘s complaint against the old society , but also unwilling to yield reflects his personality .
Next five paragraphs are around five themes paragraph two variations : it passed sentence amplitude expansion and reduction , combined with the rise and fall of the melody range , expressing the music gradually develop and advance . With the development of variations on a theme melody sometimes deep , sometimes passionate , sometimes tragic , sometimes proudly , showing the author’s profound bitterness and suffering, injustice and resentment .
Second
Second ( 23 to 52 sections ) is the first variation of the theme , of which 23 to 26 sections “a1”, consists of a phrase composed of sections 27 to 52 as “b1”, composed by the three phrases .
Third
Third ( 53 to 96 sections ) is a variation of the second theme , in which 53 to 64 sections of “a2”, composed by two phrases , sections 65 to 96 as “b2”, composed by the three phrases .
Fourth paragraph
Fourth paragraph ( 97 to 122 sections ) is the third variation of the theme , which is 97 to 104 sections “a3”, a phrase consisting of 105 to 122 sections as “b3”, composed by the three phrases .
Fifth paragraph
Fifth paragraph ( sections 123 to 154 ) is the fourth variation theme in which section 123 is “a4”, consists of a phrase composed of sections 131 to 154 as “b4”, composed by the three phrases .
Sixth paragraph
Section VI ( sections 155 to 174 ) is the fifth variation theme in which sections 155 to 162 of “a5”, consists of a phrase composed of sections 162 to 174 as “b5”, composed by two phrases . Through repeated variations tunes , a significant change in strong contrast and intensity of the sound area , in the fifth paragraph formed the climax of the song .
End
Young to suppression by the last paragraph , the tone mellowed down, into the bass region , to the end of the section ( section 175 to 176 ) , it is closely connected with the “b5” The second phrase , section 174 is “b5″ occult terminated, while coming to an end to section 176 , the end of the play of light on incomplete termination , it seems infinite melancholy and lament , sounds softer , more soothing and calming rhythm , giving the feeling of something more to say .
Tips Appreciation
” Traditional” created by the Bing , played by him personally . Bing Erhu playing skills of his artistic achievement is an important part of his erhu profound and delicate , chic majestic , vigorous and strong , hardness and softness, touching his extensive folk musicianship , superb superb musical skills in no time can match his . When playing the song, he used five of the erhu bit , and with a variety of efforts to change the bowing , the ups and downs in the variation in the scenes to show the mood was very profound , with strong lyricism .
On bowing , Bing known to short bow , a bow often use the word , volume plump , firm and strong , such as segmentation bow, bow quiver , bow Dayton , mention Bow , small bow shaking , Broken Bow , etc. Even his bow with not much, but very characteristic , he drew the bow string method of opera music , from weak shot into the strong beat , cut bowing on the formation of extended stay and be carried out . Where in long tones , he forced his right hand holding the bow light to heavy , so to maintain the vigorous tone , there are brighter effect.
On fingering , Bing application is given to the folk play portamento , always on the left hand while playing the second position on the erhu melody in the first and third position on the multi-use portamento playing, this technique only reduces the frequent change of the number of strings can slip through your fingers so that the effect of a more full-bodied melodic coherence . His index finger, middle finger glide applications , enriching the melodic charm, pull the soft, gentle pressure , relatively soft and without vibrato , fell flexible use of a variety of decorative tone on tone and playing sound with sound , the size of portamento , in situ deepened erhu expression.
The speed is relatively unified whole song , but the intensity is quite big changes . Bing whim transport needed emotional bow, bow tie strength fluctuations transported to the left of Anxian , caused by the severity of that force frustrated tone , feel even have to sound off, sound off Italy continued, tunes even more vivid and vibrant . Famous erhu theory expert Mr. Zhao Yanchen had summed Bing playing style : “OK astringent dignified bow , a sense of power Smirnov, lag meaning more and more frustrated , inherent with forbearance , gives a sense of depression , stubborn sense , the performance of a kind of subtle but vigorous incomprehensible beauty . ”

3 Songs impact
“Traditional ” is not only in the field of folk music are people willing to play , but play was also adapted into a variety of forms, such as violin soloist , string quartet , folk music ensemble .

4 Social Assessment
” Traditional” song title is not only beautiful , very poetic , more importantly, is the expression of the aspirations of the heartfelt lament and curse the darkness , looking forward to bright. For many years , because this song has a strong folk flavor and profound thoughts that spread like wildfire in the international music scene , widely circulated , as many famous orchestras playing classical repertoire. Chairman Mao Zedong in the early 1950s in Shanghai after listening erhu ” Traditional” , commented: ” It has a strong folk flavor , well, to carry forward to.” Premier Zhou Enlai also very appreciative of this song , irrigation system specifically instructed relevant departments to record , as a precious gift presented to international friends visiting . Chairman Mao Zedong attached great importance to and respected national culture , friendly to Beijing to watch the Liaoning Ballet ballet performances , ” Reflection of the Moon .” On the evening to celebrate Macao’s return to the motherland , Jiang Zemin also dedicated stage , listened with interest to Macau cellist playing “Traditional .” Famous musicians in the 1950s served as president of the China Conservatory of Mr. Ma Sicong with renowned cellist Mr. Liu Liewu after listening to Bing erhu playing recordings of Bing Erhu consummate artistry great admiration : “He ( A Bing ) stringed erhu looks like endless train tracks , it is difficult to hear the signs for the bow , ” the biggest impact is the world’s most widely circulated renowned conductor Seiji Ozawa evaluation of the song : .” should I kneel to listen …… “That was in 1978 , Seiji Ozawa invited as chief conductor of the Central Philharmonic , during his command played Brahms ‘ second Symphony” polyphonic ensemble ” Traditional” ( adaptation ) , At that time , Seiji Ozawa did not say anything. The next day, Seiji Ozawa came to listen to the Central Conservatory of specialized hospital with a 17 -year-old girl playing erhu original song ” Traditional” , he moved to tears , whisper said: “If I listened to this play , I would never dare command this track yesterday , because I did not understand this music , so I am not qualified conductor tracks …… this kind of music should only kneel to listen . ” talking, really want knelt down . He added: ” heartbroken sense of this sentence too appropriate .” In the same year on September 7 , the Japanese “Asahi Shimbun” published a special article from Beijing , ” Mr. Ozawa moved tears .” Since then, the ” Traditional” across the oceans , has been highly praised by the world music scene .
In 1985 the United States named its 10 most popular pop music Westerners , ” Traditional” topped the list . In 1991, a British musician at a concert in the United States after listening to ” Traditional” excitedly to a recording of Beethoven ‘s hometown , said: ” ! Chinese Beethoven China ‘s ” destiny ” ! ”

About 5 authors
Like Bing

Bing ( 1893-1950 ) , formerly known as Hua Yanjun , folk musicians. Jiangsu Wuxi , Zhengyi priests . Once reduced to street artists, the suffering , suffering from eye diseases and blindness . Assiduously Taoist music , excellence , and to draw extensively on folk music tunes, a lifetime of writing and played more than 270 first folk music. There retained erhu ” Traditional” ” pines ” ” Cold Spring Song” three and pipa “Ebb Tide ,” ” Dragon Boat ” ” Wang Zhaojun ” three . His works permeated with the essence of traditional music , sincere , touching the heart, full of artistic vitality.

Qin Qin Han playing musical instruments

Qin Qin , Han playing stringed instruments, from the ancient “string drum used by peddlers ” evolved similar structures and Nguyen . Speakers from six or eight hard wood glued into the frame , was plum-shaped , round, hexagonal or eight square , two Mongolian Paulownia sheet . Piano bar narrow and long , with hardwood production, the embedded nineteen items, on equal temperament . Headstock carved plum , smug, bat or shovel head for decoration . Length of 89 , the speaker diameter 28 cm .
Qin Qin Han playing musical instruments
A structure Qin Qin

Qin Qin : the ancient “string drum used by peddlers ” evolved similar structures and Nguyen , Nguyen and yueqin less than the resonance box , but the longer the piano bar , piano box shape variety , Dunhuang Mogao Cave 220 has a flying ensemble Figure , one flying hugs lace Nguyen , piano box is similar to today ‘s Qin Qin , but shorter piano bar .
2 Qin Qin composition editor
Qin Qin , including piano , piano bar , headstock , pegs and strings and other parts.
That piano resonance box by six or eight hard curved wood glued into a piano box, opened down plug the hole in the piano bar , piano boxes on both sides of the mask to the resonance box made ​​of paulownia sheet . Piano box was plum-shaped , round, hexagonal or octagonal.
Piano bar narrow and long, usually multi -colored wood and other hardwood production, embedded above timbre .
Headstock carved plum , smug, bats , shovel -shaped head , above some still embedded in the bone flower.
Use wood pegs or gear lever harp copper axes.
Qin Qin Han playing musical instruments
3 Qin Qin tone

Bright, soft, and other instrumental ensembles , sound coordination, is a combination of high bass in music device . Guangdong is now used for music , Chaozhou and ethnic percussion band , but also as the local opera musical accompaniment .
Guangdong music , with a high Hu Qin Qin is essential or dulcimer musical accompaniment . In particular, the performance of soft , beautiful melody , with good results.
National band , Qin Qin often flute , erhu melody instrument played with , as part rhythm section accompaniment and harmony parts , or other musical instruments will be attached to parts of tunes, but rarely use the treble .

4 tune a stringed instrument and range

Qin Qin to five octave tune a stringed instrument , range g ~ e3, is a combination of high bass in music device .
Qin Qin has two strings, four strings of the shamisen or several, whether two or three-stringed lute strings , have a five- octave tune a stringed instrument , four strings are the same as every two octave . The band is now used mostly for sanxian Qin Qin , pitch as (g, d1, a1), a total of 19 frets , on equal temperament , range from (g ~ e3).

5 Qin piano playing

There are two strings strings, several sanxian or four strings , is more use sanxian Qin Qin , stringed or steel strings , while playing the piano left hand , right hand played with a plectrum .
In Guangdong, there are combined according to Qin Qin and Western musical instruments made ​​of leather Banjo Guqin reforms . It is the bridge frame strings, use steel strings in the middle of the piano panel Mongolia python or cattle, sheep , skin surface. Guqin on the panel because the skin epithelium and use steel strings , so the pronunciation loud, lingering longer , very unique.
Qin Qin is bright pastel tones in the music device . Guangdong originally used only for playing music , is now widely used in local theater accompaniment , ethnic band.

Wuhan what specialty ? Wuhan specialty introduction

Wuhan has what specialty ? Wuhan is China’s famous “gourmet ” , particularly snacks , specialty lot , eat in , the more well-known duck neck Wuhan , Wuhan dry noodles, Hongshan moss , Wufangzhai dumplings , bean silk, linen bake cakes , etc., please follow the following Xiaobian together to understand it !
Wuhan what specialty ? Wuhan specialty introduction
What is the specialty Wuhan

Wuhan Daquan specialty

What Wuhan relatively well-known specialty ? Ate concerned, mainly Wuhan duck neck , dry noodles, sweet corn Hannan , Shuan onion , caidian melon , pepper East Lake , Hongshan moss , Wufangzhai dumplings , crab flavor soup dumplings , flower bean soup , bean thread , Sanxiandoupi , Wuchang fish , mandarin fish smell , aroma fish, egg flower rice wine, rice wine Xiaogan , Xiaogan Matang , Ma bake cakes , sesame and so on.
Wuhan specialty - Wuhan duck neck

Wuhan specialty – Wuhan duck neck

Wuhan duck neck is the most famous specialty , at least I personally think so , in recent years, Wuhan duck neck is sweeping the country . Spicy duck neck Wuhan tempting to think all people watering .
Wuhan specialty - Hongshan moss

Wuhan specialty – Hongshan moss

Hongshan moss , commonly known as “red moss ” , Wuhan Hongshan Mountain area of specialty. Hongshan moss color purple, crisp and fresh, nutritious , eat tire, winter and spring Wuhan is one of the dishes, with the Wuchang saying .
Wuhan specialty - Wuchang

Wuhan specialty – Wuchang

Wuchang fish , rare fish, meat tender and delicious, Wuhan is one of the famous specialties. Mao Zedong lyricist ” Changsha only drink water , and eat Wuchang ,” which makes it even more famous Wuchang .
Wuhan specialty - bean thread

Wuhan specialty – bean thread

Potatoes, specialty Huangpi District of Wuhan City , with rice, green beans beating spread into the cake , then shredded dry. According to the traditional practice, bean thread is Huangpi essential stocking .

Wuhan duck neck , potatoes, Hongshan moss , Wuchang , aromatherapy fish, egg flower Wuhan, Hubei rice …… these are the more well-known food specialties, do you like it?

Thousands of lakes in Hubei Province native has what ?

What are native Hubei ? Hubei is known as ” the province of a thousand lakes ” , since ancient times is an important province of the other Leaving aside , eat the native , the more well-known specialty Hubei black fungus, kohlrabi, Xiaogan Matang , duck neck , dry noodles and so on.
Thousands of lakes in Hubei Province native has what ?
What Hubei native

Hubei native Daquan

? Hubei native eat what are concerned, the more well known are: Fangxian black fungus, mushrooms Fangxian , source port rice, Xiangyang rutabaga , Hongshan moss , Xiaogan Matang , Jingzhou fish cake , handing ham, Luotian chestnut, kiwi Haven , Hefeng tea, Gap State emerald green , penholder maw , Jingwu duck neck , dry noodles , dried bean curd and so on.

Other well-known native of Hubei : turquoise carving, carving , pottery , chrysanthemum stone , silk flowers , folk embroidery.
Hubei native - Xiaogan Matang

Hubei native – Xiaogan Matang

Matang Xiaogan , Hubei famous traditional specialty foods , refined rice, sesame and cotton quality sugar -based material, with sweet-scented osmanthus , money orange cake. Xiaogan Matang shape like a comb made ​​after , white frost , smell the smell , sweet and delicious and unique flavor.
Hubei native - Fangxian black fungus

Hubei native – Fangxian black fungus

Housing County is China ‘s famous black fungus production base in the county , the famous ” Hometown of fungus .” Fangxian black fungus fresh color , flesh, flowers large , high quality, nutrient-rich , there is ” room ears ” reputation. Because Fangxian Kuroki “shape swallow , like a fly ,” it is also known as “Yan ear” , the ” Mushroom King ” reputation .
Hubei native - handing out ham

Hubei native – handing out ham

Handing ham, one of the famous Hubei native , is a Enshi Tujia and Miao Autonomous Prefecture of specialty meat products, and Zhejiang Jinhua ham, Yunnan ham , ham with Rugao known as ” China ‘s four famous legs .”

Hubei native has what ? Xiaogan Matang , Fangxian black fungus, mushrooms Fangxian , handing out ham, duck neck , dry noodles …… In addition to these described above , you also know what are the Wuhan native do ?

French brand called Lynx settled cross-border electricity providers to accelerate layout

According to Voice of the economy “world company” reported that domestic consumers as online shopping channels for overseas goods , Taobao Ali already has a global share , Lynx International , etc., but Ma ‘s cross-border electricity supplier Ali territory there is clearly a greater ambitions.

After visiting the United States before the dense , France, Italy , Alibaba Group and the French government recently announced the signing of the “Memorandum” , the French brand Lynx collective presence , increase the chances of French companies hundreds of millions of consumers to Chinese exports.

Currently , there are already more than 30 brands to enter the French Lynx and upcoming products and exclusive limited edition products, including Evian mineral water, Lafite wine. Lynx Public Relations Manager Long said Lynx in cooperation with the French government , to allow domestic consumers to buy more cost-effective in France famous .

The Long March : Consumers can buy authentic French origin of products, and this is an endorsement of the country ‘s credit , make sure you buy is certainly genuine. After a better fit in terms of payment and logistics in the future it is possible to reduce the cost .

According to both three-year agreement , Alibaba will provide a platform for French companies Lynx quick entry support, including exclusive services , online promotion and marketing support and other platforms , affiliates and rookie will Alipay payment and logistics in support of their respective . Meanwhile , the French government will guide the local electricity supplier companies . Electricity supplier observers Luzhen Wang said the government cooperation is based on the follow-up will certainly need to go into the details of cooperation and brand .

Luzhen Wang : The French government has no right to bind up those brands to Lynx , Lynx and those who still want to talk about co- brand specific . This strategic agreement with a certain value for the local mining French brand, and this way , you may also tap more of brand presence in Europe and America .

This and national governments signed a cooperative manner , Ali is not the first time . As early as last December , British Prime Minister David Cameron met with Ma , less than six months, including the United Kingdom and other big names have been stationed BURBERRY Lynx . However Luzhen Wang felt that now it seems the effect is not significant.

Luzhen Wang : I am still optimistic about such cooperation , but I do not think immediate effect , this is still very difficult. Now the whole big cat in sales in the days not high , like BURBERRY stationed Lynx after sales is not very good . In addition, if there is not much influence in the country , even if settled Lynx , sales are limited.

Ali is asking the United States market , international strategy is one of the important listing Alibaba story , and ” sell, buy in ” both directions precisely Ali International Strategy.

In the sell side, Lynx president Wang Yulei has said that Ma had asked this year’s Double Ten Day product on cats to sell to foreign countries. In terms of buying came in February this year , the Lynx opened the international direct mail services , and now , another French brand collective presence. Lynx Public Relations Manager Long said that the future will be to break the category dimension to the national dimension of classification , to build brand Lynx Street, “National Museum” channels.

The Long March : After the signing the French government , the next day there will be more action cat , Lynx will open some quick passage , showing the French brand. In addition, the Lynx will open the National Museum, the original break from clothing , cosmetics category divided by the electricity supplier dimension , into a national dimension.

Electricity supplier observers Luzhen Wang believes that Alibaba frequently to the international force , aimed to the fashion you want Lynx platform change.

Luzhen Wang : This represents the Lynx efforts in the direction of the fashion platform , to create a matrix fashion brand , Lynx can gradually let consumers now accept a new position , that day is not all cats at a low price for the past Lord , so that consumers increasingly willing to buy some high-end products.

Cross-border e-commerce as a new phenomenon in recent years, the rapid development in China . It refers to the body belong to different customs territory of the transaction , the deal through e-commerce platform , payment settlement and delivery of goods through cross-border logistics, to complete the transaction an international business activities. E-commerce observer Luzhen Wang said, one is to sell cross-border e-commerce is now more mainstream forms Another is to buy in.

Luzhen Wang : Cross-border electricity supplier now mainstream or domestic products sold abroad , which is part of the export of a few years ago which has been in rapid development , the growth rate is now down . Made in China in the past is synonymous with cheap , the next step may be to tap China more distinctive local products . On the other hand , is that the domestic consumers to buy foreign products through cross-border platform , but now they have an independent third party clearance platform to help users to buy foreign products .

Generally speaking overseas purchasing , in fact, cross-border electricity supplier ” buy in ” part. We see that this part is increasing. In last year’s Shanghai formally FTA , launched a national pilot cross-border trade of electronic transactions – ” Cross-border links” e-commerce platform . In Beijing , has also officially launched the cross-border e-commerce platform for public information .

When consumers purchasing foreign products is still abroad and Beijing this public information platform has been online for a good clearance procedures , once arrived in Beijing , you can find out the electricity supplier of the goods from the parcel massive two-dimensional code , directly to the city’s logistics, overseas purchasing day or two clearance. In addition, the export side, the past can not distinguish between electricity suppliers of goods , business enterprise is difficult to enjoy the export tax rebate policy , but through public information platform can enjoy the preferential policies.

Experts: to grasp three commitments

Voice of the economy : Ma had visited the United States in March dense , France, Italy, the three countries in six cities. He said at the time : to sell on Taobao last year, the U.S. state of Washington, fire cherry , maybe one day we can really buy online French origin of fresh oysters or Italian pizza , for such a vision , you expect it? Is there such a strong impulse ?

Voice of the economy observers Zhang Yi : For many consumers, the temptation is a reality , but we also face many practical challenges and tests. In fact, Lynx International is formally launched in February of this year , before the on-line in February it has also been about six months of such a trial operation period , we look on the inside than six months of trial operation period , it Lynx International Trading growth increased to 10 times the amount of such a rosy figures to the days of purchasing a cat to do this international business, international sales of the product , it should be for such a great message . This time , and the French government to carry out a contract , just like there is also talk about the interview , is to use the country’s reputation and image of the country has some words of endorsement and the endorsement .

I think the next step for the development of Lynx should be a good thing, so , for the Lynx myself to grasp the three commitments. The first commitment is absolutely genuine overseas . The second is stationed overseas businessmen come here . The third is a hundred percent foreign direct mail , but in fact, if we look at the past , Lynx actually not be able to be completely one hundred percent above the three hundred percent.

Voice of the economy : but this time we see that there is not the same place , for example, you can import Supplying our understanding , right ? Well with a business partnership . But now the current instance, signed an agreement with the Government , with the endorsement as a government credit guarantee mechanism for this is not to say I can guarantee product quality to be good , those issues do not exist ? Some actually provide goods or brands , or merchants.

Zhang Yi : Yes, and in accordance with the provisions of Lynx own words , in fact, like those overseas businesses they are not qualified to direct the Lynx up shop , and he wanted a way through the turnaround , that is for example, you have an agent in the country , agency, or that you are in the country to register a branch in this way to shop on the Lynx . In the last six months of the commissioning period , in fact, Lynx International also encountered many problems , such as the distribution of the problem, because the normal distribution , then probably in about two weeks will be handed up in foreign shoppers , but many times we Lynx certainly internationally , there are many complaints that the time is very long , and some even reached a month, is more than a consumer tolerance for the concept of time . Because for overseas purchasing , selling products overseas such case, this time span and logistics span the consumer is in fact the biggest test of patience , if at this level can not meet consumer demand response , I would like Lynx international future will face new pressures.

Deep Hang two cards to create the fashion capital

In the fashion industry as the local industries in Shenzhen and Hangzhou , has been focused on creative design force , in order to build its industrial and regional business cards. Recently, Shenzhen and Hangzhou Garment Association , to build their sights on the fashion capital of the issues , and launched a different action.
Deep Hang two cards to create the fashion capital
May 12 , 2014 Hangzhou International Fashion Week ended, the current Fashion Week organized by the Zhejiang Garment Industry Association ‘s original design based on the local , and foreign designers committed to help build up close dialogue platform. Shenzhen Garment Industry Association recently revealed plans at IMG International Management Group and co- organized a series of activities with international standards , ” Shenzhen Fashion Week” in the second half of this year.

Hangzhou International Fashion Week based on local design

May 6 to 12 , 2014 in Hangzhou West Lake International Fashion Week held in Xihu Tiandi , published works by local design became dominant throughout Fashion Week .

Fashion Week this year by the Zhejiang Hangzhou International Garment Industry Association , Hangzhou and Hangzhou Xihu Tiandi Fashion Designers Association contractors , designers branch of Zhejiang Garment Industry Association , Hangzhou Fashion Federation , Hangzhou cultural and creative associations, Hangzhou Textile and Apparel E-Commerce Association and other units jointly support the implementation , Zhejiang Creative Group exclusive title .

Hangzhou International Fashion Week 2014 organized by local well-known brands as well as 12 conference games graduation works , in addition to Internet Daren large lecture forum , and costume design by the 12th of the 34 institutions participating universities “Future Star” finals .

Fashion Week launch event included OTDO, 1001 night , LESIES, ANYWHO and other well-known brands from the local women’s , men’s, children’s clothing , wedding dresses and other new releases , the famous Chinese designer Xuekai , Zhang Chao hand in Japan Kanecaonr company’s environmental fur buyers show , and graduated from China Academy of Art , Zhejiang University , Zhejiang University of Technology , Zhejiang University, College of Agriculture, Forestry and other works show and so on.

Creative Group chairman , president of the Fashion Designers Association, Hangzhou, Qian Feng said that Hangzhou has a lot of the fashion industry base and high fashion degree , such as silk , women , commerce, culture, tourism, and many universities , these advantages like given the history of this generation ‘s responsibility to go abroad like other cities run their own fashion week , the Hangzhou to build a real fashion capital.

Shenzhen Fashion Week intends to introduce the ” International Trader”

As the original brand of the most concentrated , improve the industrial infrastructure, a significant effect of cluster size fashion industry base in Shenzhen . To further promote fashion as a leader in fashion and creative industries , and promote the process of internationalization of the city , to be held in the second half of this year , ” Shenzhen Fashion Week .”

According to the Shenzhen Garment Industry Association revealed that Shenzhen Fashion Week will introduce the ” International Trader” – USA International Management Group (IMG) to boost the internationalization of the Shenzhen garment industry , to Shenzhen Fashion Week became shining city card . According to reports, Shenzhen Garment Industry Association will jointly set up with IMG operators , contractors Shenzhen Fashion Week , participation in the formulation and implementation of the overall program , and the market, according to commercial operation of the overall program .

U.S. Vice-President , Asia Pacific International Management Group , visit Shenzhen Zhu Chairman and CEO of Greater China, said recently that Adam and his party held in Shenzhen Fashion Week has a very good industrial base and brand .

IMG recent international research team to send a deep , combined with the characteristics of the city of Shenzhen , Shenzhen Fashion Week to determine positioning in the international fashion map in the hope that in the future more people because of the international fashion weeks and know Shenzhen Shenzhen to Shenzhen .

“International Trader ,” the IMG possession, production and agency of the world’s 21 top fashion events , including New York , Milan, London, Berlin , Tokyo and Sydney 18 Fashion Week. Shenzhen Fashion Week will leverage global resources , influence and expertise of IMG , allowing brands to seamlessly connect all aspects of the international fashion industry, including top international media , models, designers and other systemic resources.

Prizes gift promotional items, product revenue increased work product

I do not know when to begin , gifts and business promotional products has become a very important part of the activity , according to the relevant data, in the past a business with annual sales of over ten million , gifts, premium costs account for about 2-3 %. that 20-30 million . Now, has reached more than 5% or even 10 %.

Since companies spend money on gifts , more and more , but why reduce or stop spending in this area but also to expand into missing enterprise?

1 universalization promotion gifts

Today’s increasingly competitive market , the gifts have been widely used promotional tools can even be said to be vast. Will worry about being robbed of the limelight among businesses in order to win the consumer , no promotional gifts business gifts will be added to the ranks of promotional activities in the past, but were gifts promotional activities of the business, and therefore increase capital investment enhance the quality promotional products .

For example it. We went to the supermarket to buy a barrel of oil , or buy LuHua Arowana orchids or is it ? A variety of options , we tend to see which have promotional giveaways ; if all promotion, we will see which gifts and more to meet their own needs.

Because the gift and purchase products , is a widespread phenomenon of consumers . In the product quality and price are broadly similar premise , companies fight to win consumers are not ” hard power ” but ” soft effect ” was.

Why this is one reason why companies will expand investment in the gifts .

2 gifts to enhance the quality

Marketing gifts just “come out ” , many companies will be inexpensive and even poor little thing as a product giveaways, this time consumers will feel that ” there is better than nothing .” Today, consumers already know how to distinguish between good and bad , will not be lulled into a , which requires businesses must have “intentions ” to prepare the gifts .

How can select the utility had to have a gimmick , inexpensive gifts have to attract customers but it really is a matter for businesses scratching . For this reason, many companies are willing to choose gifts online , since that saves manpower, material and time costs , but the attendant is the site itself and the integrity of the operating businesses may not reliable , can not guarantee the quality of products and so on .

On small series , the best way businesses choose gifts that combine online and offline : You can use the online platform to gather product information, see the real thing , the next line in order to complete the centralized purchasing .

And the best platform for centralized procurement activities than large-scale professional exhibition : the one to the organizers of the exhibition activities in the breeze on the manufacturer’s reputation has made ​​checks , and secondly, the exhibition is the product of the most intensive of the most concentrated areas , the limited geographic scope can be completed within one-stop shopping , simple and easy. Groups like the Reed Exhibitions Group sponsored the ” China International Gifts, Premium & Houseware Fair ” is a very good choice.
Prizes gift promotional items, product revenue increased work product
( 29th Beijing Gift Show Exhibits microcosm )

The exhibition is held annually each March and August once the venue is the China International Exhibition Center. August 14, 2014 -17 days should be held 30 th , and 8 exhibition halls, more than 60,000 square meters, more than 2,000 exhibitors always presented to the audience a feast of colorful gifts , professional, strong doubt. Exhibition inexpensive, innovative design products that range were not enough, many well-known manufacturers will organize their own new product launches, lectures will allow buyers more quickly grasp the hand gifts market, this is not the online platform to complete it .

As the most senior of the oldest in northern gifts show, it would never forget the ” gifts ” of each show , who arrived at the scene of the pre-registered visitors will receive a money can not buy mystery gift it ( pre-registration link address : http://www.giftsbeijing.com/cn/page/Pre_registration/).

3 gifts in return is far greater than the value of investment value

While Judging from the figures , gifts investment than in the past have been rising trend, but it is far higher than the benefits of investment .

For example, in 2014 Beijing International Auto Show just ended , many car manufacturers have distributed free souvenirs to the scene the audience . To TOYOTA, CHRYSLER example, the printed LOGO bags , the cost is not high and can be placed in one of the booths data than issuing leaflets dryly easier to accept . In addition, the design of novel and useful U disk, car stickers, key chains, colored crayons , cups also have demonstrated their magical – printed on your own LOGO distributed audience , the audience happy while manufacturers have to make their own a silent propaganda.

Compared to spend tens of millions of yuan celebrity endorsements do commercials , cost anywhere from a few dozen to more than a few dozens of pieces of gifts for businesses , what of it? This is why although the funds invested more, companies are still bored with the root causes of increased investment in the gifts .
Prizes gift promotional items, product revenue increased work product
( The show a wide variety of gifts )

In summary , small want to summarize a limerick :

Product competition is too fierce , gifts raise sales. Sales increase merchant laughed , and then another promotional gifts . Where quality gifts election , Beijing ceremony show a big help . Strange new promotional products , promotional silently and slowly do it. Little gifts to spend less , greatly rewards really wonderful .

Shenzhen Jinxiang Yuan crafts – wood Series Home Decoration

Wealth luck ( pen holder )

Wealth luck ( pen holder ) , size : 25 * 13.5 * 26.5CM
Wealth and good fortune vinyl resin ornaments
Wealth and good fortune vinyl resin ornaments , size : 40 * 19 * 49CM

It ‘s positive, strength is the beast in the virtues ; it ‘s honest , can load operation is an auspicious symbol of strength. Home, office placed elephant ornaments, always elegant transportation increase , bringing their good fortune, wealth.
Happiness and good object wood resin ornaments
Happiness and good object wood resin ornaments , size : 40 * 19 * 49CM
Fluke wishful wood Home Decoration
Fluke wishful wood Home Decoration , size : 35 * 19 * 37CM
Lulu hair resin craft home furnishing
Lulu hair resin craft home furnishing , size : 47 * 17 * 43CM
Wood craft resin ornaments bright future , specification
Wood craft resin ornaments bright future , specification : 34 * 17.5 * 26CM
There immediately Choi Home Decoration
There immediately Choi Home Decoration , size : 40 * 15 * 39CM
There are now an object wood resin crafts , specification
There are now an object wood resin crafts , specification : 38 * 13 * 35CM

Now there is a desire to target single men and women , and immediately the money is the desire of everyone. Shenzhen Jinxiang Yuan to develop a product that is a gift to all of you young people who desire to sustenance , may you have a happy , have a happy , peaceful hope all of you can bring a better life , once you find a better love , sweet love to enjoy love the warmth !
Cai Wang Fu Home Decoration
Cai Wang Fu Home Decoration , size : 32 * 25 * 33CM

It treasures its implication for food, the stomach is a sac enrichment , insurable extra cash, to cement , fine , Tai Fook birthday, is evil , town house, block disaster , Cai ‘s choice.
Lucky Hannaford resin craft ornaments
Lucky Hannaford resin craft ornaments , size : 29 * 29 * 24CM

Mouth with money , foot ingot , the image of plump , families with toad , wealth rain . The moral Fortune , town house, evil , Cai .
Wood resin pot of gold ornaments
Wood resin pot of gold ornaments , size : 29 * 23 * 45CM
Home Decoration win in time and space
Home Decoration win in time and space , size : 28.5 * 25.5 * 51CM

Eagle wings strong and vigorous and strong , piercing eyes , staring vast sky, always tell us the courage to have the power to realize their lofty ideals. Only hard work to win , profitable, to win the world .
Times Home Decoration
Times Home Decoration , size : 29.5 * 22 * ​​50CM

Percussion Jino Cypriot spit

In Jino folklore with such a legend: ancient times , the world Hunhundundun , the vast one .
Percussion Jino Cypriot spit
1 Introduction
No alpine world , there is no moon and stars , no vegetation populated . Female waist white ink epoch beginning Zue , created all things . But forget the fresh water , no life on earth everything . Later ancestor made ​​out of the water , suddenly torrential rain , floods overwhelming , flooded the earth, people and animals can not escape . A waist white ink prior hollowed tree trunks covered with leather made ​​some drums , He let the ink , the ink girl brother and sister got into drums with water drift . After prehistoric , drum base for the company to stop secret was still young brother and sister , then they grow up , not to make human extinction , through divine revelation , He ink , ink girl married , multiply the Jino , Dai Hani and Blang . Thereafter , in order to thank the beginning Zue waist white ink to create the world , thanks to a drum to save mankind , every New Year we should sing ” drum tune,” jump “great encouragement ” to express nostalgia. Jino plug spit will become a sacred totem worship thing . God drum plug Tula became the patron saint of the village .
2 musical structure
Today plug spit , made ​​some orang hollowed tree logs, cylindrical . Size uncertain. Mongolia ends of the drum frame with yellow leather with wool untreated , drumhead diameter of 40 cm to 80 cm , height 70 cm frame drum to 120 cm, drum wall thickness of 3 cm to 5 cm . Gupi around the edges by twelve or sixteen square stick fixed . Stick 30 cm long , rough up fine , the thickest point is 4 cm square . After nailing , exposing the external frame drum stick length 25 cm . Look from both ends of the drum , drum heads like a red , glow sticks shine like the sun , with a strong original aesthetic . Therefore , people called Keno sun drums ( Figure ) . Drums sound hole on both sides of the body with a square , one for the sound , two for tethering . Some drum body is also painted red, white and black patterns. Wooden drum flog , whip length 30 cm , wood hammer both ends of the spherical head whip , holding the middle, the ends can be used for percussion.
3 produced plug spit
Production plug spit , Jino has a more strict customs. Must first selection into the mountains , where the treetops , branches broken caught not selected, then choose an auspicious date chosen felling trees . Felling trees at night , to kill a rooster memorial tree spirit , can not be called when cutting saw women or any animal , immediately after cutting the trees felled good drum cavity , and then carried back to their villages, the way women have to avoid. Mongolian Gupi most attention during the day the sun, moon night , there are lights are not Mongolia , the Mongolian most taboo these shiny silhouette reflect those drums into the drum cavity , off the drum inside the soul , so the best kept dark time not just fall into the sun is rising star of the morning. Before skinning , to recite prayers kill a chicken by the Presbyterian worship . After the mask , in order to drum hanging bamboo wood Mans sheep , chickens, ducks and other poultry simulation , the first sound to be the elders bowed and beating drums , plug spit that with Mang , cymbals roar , new drum Walled parent home hanging drum room is good, the village elders knelt parliamentary seven drum festival , fete Quanzhai elderly, declared the birth of a new plug spit .
4 ways of playing
After the 1960s , the community has greatly changed the face of Jino , the masses have shaken off the shackles of religious thought , plug spit has been widely used in various festivals and festive occasions . When playing, often spit the plug placed in a special trapezoidal cross drum rack, shelf height 130 cm , one after hitting a fixed rhythm , the two former turns dancing or drumming on one hit while dancing in front , energetic and beautiful dance , embouchure rich and varied . Another four executive sides , two cymbal ensemble. In the mass dance event, plug spit is the main rhythm instrument , use it , and Mang , cymbals and other musical accompaniment of song and dance called ” big inspiration ” , both singing and dancing , the song has a ” drum tune “, ” joy ,” “The New Year tune “and other tunes just a phrase , repeated singing different lyrics.
Playing in the form of 5
Before the 1960s , is still in the patrilineal clan Jino rural communes late stage of primitive communal society . By a seven -member village ” elders council ” management, led by two -person ” Walled Father ,” ” Walled mother” (all men ) . Each village has a pair of drums , the big drum for the mother , said Zhuoba , the small drum for the public , said Zhuo color , were placed in the Walled Walled female parent home. Anyone who does not usually knock or move freely only in the religious ritual ( such as worship of the goddess ) , building a new house and other activities before they strike outs . Cypriot spit really make people become musical accompaniment when entertainment is the annual New Year, celebrated for three days when people spit in Cyprus , under Mang , cymbals and other musical accompaniment , singing and dancing all night long . In other festive occasions, such as New Rice Festival , weddings and so can not knock the plug spit .

Han wind instruments Bamboo flute

Ancient bamboo wind instruments, like flute , eight hole , horizontal blowing. Only in a few holes and ancient books of varying sizes . Such as: Chi Xun ( . Chi and Xun are ancient musical instruments )
Han wind instruments Bamboo flute
Blow hole gas alarms instruments. Chinese ancient bamboo transverse blowing wind instruments .

According to ” Zhou Xuan Note ‧ ” ﹑ Chen Yang “music ” and other books records, both said chi 6 holes ( including the hole ) closed at the bottom of a horizontal ﹑ blown bamboo wind instrument . From the early Warring States tomb unearthed size two horizontal blowing bamboo wind instrument of view are described in the literature chi with similar characteristics , but vary with the flute . Therefore, until late in the Han Dynasty , Chi and flute shape should be similar and similar instruments have different pronunciation .

Chi in circulation , and its shape is also slightly changed , according to the “Ya ‧ release music” Jinren Guo Pu Note , until late in the Jin Dynasty , it was instead a blow hole above the pipe body 1 inch 3 points ( approximately 4.3 cm ) in the ” Alice ” (later called ” righteous mouth” ) playing . No other changes shape . Literature, Song ﹑ used Chi Ming court , almost all of this shape .

Chi was originally a folk instrument . As early as the Zhou Dynasty , which is often played with Xun . Warring States of the world, it is as a large orchestra , a member of the court , Chimes and bells ﹑ ﹑ ﹑ built drum flute ( pan ) ﹑ ﹑ Joseph sheng , etc., in the Sishen or dinner to enjoy playing. Han and Wei phase and song the band , and sometimes also use it . Six Dynasties , with the rise of Qingshang music , it became the main musical accompaniment Wu sound . Sui and Tang dynasties , it was the highest artistic clear a music band . Song after due mainly to the Palace Ting Ya Yue gradually lost.
Han wind instruments Bamboo flute
Chi playing method , according to Changsha yangjiawan merry wooden figurines and Shandong Han Wu Yang Han- yuan and South ﹑ chapters (AD 83 to 87 ) Stone Reliefs of view, when playing , probably palms inward , put the body chi ﹑ between thumb forefinger , blowing out the sound hole to hole up 180 °, the left hand ring finger food ﹑ ﹑ in press 1 , 2, 3 -hole , two-finger food right hand ﹑ ﹑ 5 by 4 two holes respectively .

Chi ‘s performance , the results from the measured tone patterned chi tomb of view, the most simple fingering , can play the ﹑ ﹑ ﹑ ﹑ ﹑ six tones , that a complete change to add a pentatonic sound . According to historical records , Chi Song ﹑ Ming , the use of semi- hole fingering , can blow the whole twelve law . Song previous chi , whether the use of semi- hole fingering , because there is no conclusive evidence at present , it is difficult conclusion.