March 2014 – Page 4 – features china

March 10, 2014

Toy export enterprises in Quanzhou see how to break

Quanzhou toy exports , out of a U -shaped curve : the first half of last year, exports fell 19.54 percent ; exports of $ 41,059,900 in the third quarter , an increase of 5.86% ; fourth quarter, exports $ 24,055,800 , an increase of 7.8% ; this year – February , continue to maintain good posture.

Experts said Quanzhou Inspection and Quarantine Bureau , in 2012 , affected by the debt crisis, the world’s leading toy buyers in a wait state , has been reluctant to place orders directly led to the first half of 2013 , Quanzhou toy exports decline . Began to rise from the second half of last year , on the one hand due to the global economic situation has improved, on the other hand the transition from toy companies to explore Quanzhou show results.

It is reported that a total of 49 Fujian Inspection and Quarantine area toy export enterprises, including 39 located in Quanzhou . For a long time , Quanzhou toy export enterprises stays in OEM ( OEM ) mode. There are companies had an account balance , exports of a toy, 60 percent of the profits go vendors, 30% owned brands , manufacturers can only acquire the remaining 10 %.

How to break through ? Spring rate gradually break two -way

The first way , and the depth of the original cartoon brand butt

” Get well-known brand licensing , stimulate and promote the role of a very big toy sales .” Karrie Children’s Products Co., Ltd. General Manager Chen Yi Juan said .

The company has 20 years of history, is a veteran of Quanzhou toy companies . After the company got the Mercedes, Land Rover and other international luxury car brand licensing , the development of “Happy Love” series stroller brand , the original export a stroller toys, the price is only a couple of hundred dollars to get the authorization to sell four or five hundred dollars.

Li Li toy company , has tasted the sweetness . Back in 2009 , the force to 700,000 yuan scored facilitate domestic animation ” fantasy Dragon King ‘ toy car production license last year, the company produced” fantasy Long Bao “car exports amounted to $ 8,073,400 , an increase of 29%.

” In January, we reached a preliminary cooperation intention with Ali , Hello Kitty two international animation brand .” Xu Bin-Bin , general manager of the company said, ” These are two popular girls like cartoon image , in line with our market positioning. ”

The second way to create their own brands

Glorious company , was first established just one designed for foreign brands OEM toy factory , the absence of self-developed products , increasing competition in the market no advantage .

In 2010 , the company registered ” Sir Rabbit ” trademark, and invested nearly 52 million yuan to build a large set of 3D cartoon ” Sir Rabbit fantasy trip” , in production, animation playback , the derivatives market has quietly occupied .

” Late last year , we work with companies from Hong Kong and Brazil , signed $ 8.5 million and $ 100,000 of export items , of which a large part of the jazz rabbit cartoon derivatives .” The company official said the company will also take cartoon characters in the manner authorized output brands.

Currently , Quanzhou toy companies, has independently developed products accounted for more than 95% , with its own brand of output accounted for more than 40%.

March 10, 2014

Sichuan pickles favorite salty sour that a Cuisheng

Sichuan pickles called “bubble sauerkraut ,” is one of the most distinctive features of Sichuan cuisine , the Sichuan pickles variety, color variety , taste crispy , salty taste sour , vegetables and spices do next meal .

Sichuan pickles Introduction

Sichuan pickles sophisticated materials, it is plain salt, cooking wine , white wine , brown sugar, salt and a variety of spices , pickles with a special altar for earthenware container, then the four seasons can access the roots, stems, melon , fruit , leaves vegetables ( such as various radishes, peppers, ginger , bitter gourd , eggplant , beans, garlic sprouts, white lotus , vegetables , etc. ) wash inputs, reclosable seals, after a certain time after malolactic fermentation , made dishes .

Sichuan various feast , banquet , after tasting each flavor dishes , the last meeting a few pickles to adjust the taste , but also a sobering solution tired of special effects . Sichuan pickles easy to store , easy feeding , either directly into the dishes , but also for accessories. Fish such as pickles , pickled chicken curry soup , and fish flavor dishes must bubble ginger, hot pepper , etc., can add flavor specialties .

Sichuan pickles classification

By purpose , Sichuan pickles vegetables and spices can be divided into next meal . Seasoning vegetable dishes can be used as cooking spices , such as Pickle ( bell peppers , wild salamanders ) , pickled ginger , garlic bulb ; next meal that is scooped or mono-or hetero or pouring hot pepper oil can be accompanied with rice porridge , such as radish trees children , celery sticks children , leafless cabbage and so on.

Press the cook time , Sichuan pickles can be divided into boiling vegetables and deep dish. Boiling water dish known as “bath menu “, which means the water in the spent pickle one or two days Serve , you need to eat with the bubble with bubble long soured , such Luobu Pi child , lettuce bar , leaves , etc. ; deep water dish its name implies those that can often stay in the pickle water, such as Aberdeen, ginger, garlic, pickled and so on.

In addition, meat and vegetables to points by Sichuan pickles are the most distinct , not only can soak vegetables , chicken , pig ear , louvers also can be used to bubble .

Sichuan pickles in Sichuan, almost every home will do, will attend a lecture to eat , but it is the most indispensable adorned Sichuanese dishes oh.

March 7, 2014

Xinjiang is a good place inventory Xinjiang cuisine on the tongue

During the two sessions , ” Xinjiang is a good place” to play on the big screen in Tiananmen Square , and before that , because Kunming violent terrorist incidents in Xinjiang friend everyone misunderstanding and hostility . Leaving aside these things we , the food , the Xinjiang really is a good place !

” Xinjiang is a good place” to play on the big screen in Tiananmen Square

Xinjiang cuisine Daquan

Kebabs, roasted whole lamb , mutton , hand pilaf , Panji , sheep offal , spicy red skin , roasted pumpkin, Nang, Nang package of meat , cut cake , baked buns , pulling slivers , oil San son , yogurt pimple , raisins , cantaloupe , yogurt son, Turpan grapes, dates , and Hetian , Xinjiang cuisine is really more …… Xinjiang really is a good place !

Xinjiang cuisine – Nang

Nang , one of the most unique food Xinjiang Uygur , also Uighur staple , flour as the main raw material . In the Tianshan Mountains , wherever you go , you can eat crispy Nang . Nang long history in Xinjiang , the ancient called “Hu cake “, ” oven cake .”

Xinjiang cuisine – hand pilaf

Hand pilaf , dishes Xinjiang , Uighur called ” Polo “, the main raw material for the fresh lamb , carrots , onions, edible vegetable oil , suet and rice. Hand pilaf cooked shiny brilliance , tastes delicious , Uighur people take it as a fine meal , holidays , weddings and marriage day, are essential ” pilaf ” hospitality .

Xinjiang dishes – kebabs

Kebabs , Uighur called ” Kawa just ” in Turpan is the most famous ethnic snacks . Kebabs pink color , outside the focus incense, where Ruannen , salty and spicy , there was a special flavor of cumin .

Xinjiang cuisine – Panji

Panji , the famous Xinjiang specialties , mainly chicken and potato chunks , cooking together with the belt surface . Xinjiang Saute Spicy Chicken colorful, spicy chicken and Ruannuo smooth sweet potatoes , spicy incense in there , with crude and fine .

Xinjiang cuisine – Melon

Hami , Xinjiang and most prestigious want one fruit , Uighur called ” library Hung “, from Turkic ” Capo “, meaning that “melon .” There cantaloupe “in the melon king” reputation , sweet as honey scent very hot.

Xinjiang is a good place , a basket of gourmet fruits , roasted whole lamb , kebabs, hand pilaf , gourmet few Panji , cut cake , grapes , cantaloupe …… Xinjiang finish.

March 7, 2014

Dye clothing prices provoking nerve

Foreign trade situation is not optimistic , frequently rising labor costs , now stained fees and rising …… which undoubtedly affects the downstream business – textile and garment enterprises nerves. Many clothing business owners , said this year’s situation is feeling the pressure.

Forced dye costs, since March 1 , Marina, Lizhu , Lanting other places more than 20 knitting and dyeing enterprise printing processing fees generally increase by 10 % -12 %.

” Has received notice of a price increase .” Yesterday, at keqiao wealth building fabric business operations Zhangqian received notice of price increases over dyeing plant. Where the company Zhangqian knitted fabrics, along with a number of other places Lizhu knit dyeing factories have business dealings. “The dye fare hikes on our downstream businesses will generate some pressure .” Zhang Qian said , but she can also understand dyeing factory prices upset, now costs up badly dye , labor costs and inflation, plus on environmental pressures, dyeing factory price is also in order to survive . “Although ‘ gone ‘ We have the appropriate conversion mode , but the cost of transforming the city also has a price to achieve , not blindly prices .”

According to reports , the textile and clothing trade corporate profits generally around 3 %, and the competition is “white hot ” , a sign of trouble on the price directly affect orders . Currently keqiao business for many companies in foreign markets , and more to the price advantage to win orders , the owners have to worry about product prices will lose once more the old customers.

“Dyed fare hikes affect our garment enterprises have some lag, but the fabric is raw materials and garment enterprises , accounting for more than half the cost of clothing , its price fluctuations will direct radiation into our apparel business .” Qianqing a women’s enterprises operators Wang said , had chosen to do in qianqing garment enterprises , is the fancy rich textile market Cheap fabric edge. ” Garment enterprises to run multiple operating on small profit margins quantity , price changes, fabrics and garment enterprises will undoubtedly add a lot of uncertainty .” Mr. Wang said.

Weak demand in the apparel trade , tighter price competition in the domestic market situation , high foreign trade dependence on keqiao area clothing companies, operating on small profit margins to survive the current status quo . Industry insiders say , because of the small profit margins , clothing enterprises transformation capabilities, ability to resist risks are very fragile. According to statistics, last year keqiao area garment industry realized main business income of 6.439 billion yuan , an increase of 11.3% , but only 215 million yuan of profits , essentially flat with last year . ” Only 3% of the margin , a slight change in upstream and downstream industries are so very sensitive to the garment industry .” Insiders said.

“As long as quality assurance dyeing , dyeing fare hikes are taken for granted .” Is participating in the Shanghai International Fabric Show in Insein Ltd. Fu Guoqing responsible for dyeing fare hikes but optimistic. Fu Guoqing believe that textile and garment enterprises to digest upstream pressure of rising costs , the only multi- develop new products. “The new product , a frontier is to guide the market , two without price competition .” Fu Guoqing said, this year, the company has developed hundreds of new fabrics on the fairs, he took the fall of 2014 and 2015 spring and summer fabrics exhibitors, including a cellulose acetate fabric, asking price per meter up to fifty or sixty dollars , still favored by domestic and foreign customers .

March 6, 2014

ANTA retail market capitalization of over 30 billion authorized in transition

Recently, Anta announced 2013 results announcement , the stock price soaring Anta , rising continuously from the opening announcement three days to HK $ 10.42 to HK $ 12.00 , rose as high as 15.16 percent , the share price hit a new high since May 21 . As of Monday , Anta market capitalization reached HK $ 30.6 billion .

Data show that in 2013 the number of ANTA stores net decrease in net off 318 , and most shops are shut down in the first half . The second half of 2013 , ANTA just shut shop 77 .

Domestic sportswear companies after experiencing years of rapid growth , in 2012 after a wave into a closed shop . Li Ning , Anta , Peak , 361 degrees, China Dongxiang , special steps such as sports brands off the overall number of stores over at least 3000 . Currently this trend has slowed at the end of 2013 , ANTA stores a large cargo of 7757 , covering all of the domestic market .

Commonly used in the industry , ” sales ratio ” data, Anta has been shut out of the shadow shop tide . Sales ratio refers to the ratio of inventory and monthly sales , currently Anta sales ratio maintained at five months following a healthy level .

At the same time , Anta also announced the 2014 third quarter, fourth quarter 2013 orders will be same-store sales and circumstances . Data show that Anta has achieved three consecutive quarters of order growth in the amount of the high number of units , same-store sales also grew occur . Same-store , the fourth quarter of 2013 achieved sales growth in the number of units , representing three quarters of improvement , sales ratio returned to normal levels 4-4.5 months , the retail end of the discount rate at 7 fold.

In addition , Anta explicitly declared , the newly developed children’s services will continue to increase the intensity of the opening of the store . “Our plan is to increase the interior , now less than 900 , children’s clothing business is to cultivate potential consumers .” Chairman of the Board and CEO of ANTA Shizhong also said that high-end brand positioning and Anta FILA different, so planning will open shop different . According to the report , in 2013 the number of ANTA Kids sportswear series accumulated 881 stores , an increase of 48 stores last year .

Anta ‘s performance has also been watched. At 10:00 on February 27 , the Hong Kong market, Anta , Li Ning , special steps , Pick , and the market value of 361 degrees , respectively 30140000000 , 8300000000 , 8470000000 , 4300000000 and HK $ 4.2 billion , Anta market capitalization surpassed four other sum .

March 6, 2014

Gaoshan Percussion Pestle

1 . Tsuishine or pounding clothes stick : ~ mortar . Anvil ~. ~ Mortar Exchange ( formerly never too lowly mutual friend ) .
2 things with elongated kill : ~ his punch.
Mortar and pestle pound the valley are ancient tools used . Originally referred to a head coarse one thin round stick, a high frequency of use has become the buzzword on campus , usually used to refer to someone more stupid or head does not speak , using a wide range of flexible.

Pestle · weapons
Appearance and usage
Pestle is a stick , because both ends of the thick, thin in the middle , so named . Hand in the middle , both ends against the enemy thickest part . The strike force and weapons to fight its own weight about , the more weight , the greater the impact force . So, do the ends of the thick and heavy pestle . Pestle made of a variety of materials wood, iron , and copper. Yes, the core is made of wood , metal outsourcing to increase combat power . All Tiechu also made of iron , and more powerful , even playing in heavy armor , but also give the enemy a fatal injury. Pestle , for the matter of the Song Dynasty . Both ends of the wood core made of iron outsourcing . Total length of 150cm, length at both ends of each combat unit is about 45cm, about 15cm long Fengjian front is used jabs . To further expand the killing effect on both ends of the thick blow Ministry also has many security 1.5cm long nails .
History and Development
Mortar and pestle pound the valley are ancient tools used . It is said by Fuxi invention , there are said to be the father of Emperor Yong subjects of manufacture. Pestle there is an important purpose. In the ” typography ” The Chinese tradition of civil construction method, by tamping the soil to build walls or laying the foundation . The pestle is the soil tamping tool.
Many ancient walls, are mostly a ” version built Law” built. So, the army had clubbed this tool. Over time , the soldiers took the pestle as a weapon to use. In the ” General Military ” introduces the pestle , the pestle -type strike weapons from the Song Dynasty . In the heavily armored cavalry heyday , as a pestle to give Phi enemy armor and helmet to hit a powerful weapon which has been widely used. Historically, there have been a lot of use Tiechu a hero , Wang Gui is one of them .

Pestle · word meaning
Basic Information
Pestle chǔ
Radical : Wood
Ministry of Foreign stroke : 4
Total Strokes : 8
Wubi 86: STFH Wubi 98: STFH CJ : DOJ
Stroke Number : 12343112 square number : 48940 Unicode: CJK Unified Ideographs U +6775
Shaped structure
Characters are decomposed : Kenneth Wood
Character exploded : Kenneth Wood
Stroke Number: 12343112
Stroke : write downwards-right , horizontal, vertical [ 1 ]
The basic meaning of words
1 Tsuishine or pounding clothes stick : ~ mortar . Anvil ~. ~ Mortar Exchange ( formerly never too lowly mutual friend ) .
2 things with elongated kill : ~ his punch.
The detailed meaning
< Name>
1 ( shaped sound from the wood, the sound of the original meaning of the afternoon : Tsuishine clappers )
2 with the original meaning [pestle]
Pestle , Chung pestle . – ” Said the text”
Duanmu as pestle , mortar digging for . – “Easy copulative ” Biography
3 Another example : Chujiu post ( never too lowly of friendship ) ; mortar and pestle ( pestle and mortar ) ; pestle head ( pestle )
4 short sticks pounding clothes used [battling stick]. Such as: pestle anvil ( mallet pounding clothing and pad stone ) ; pestle sound ( the sound of mallet pounding clothes )
5 construction of the wall , when the embankment , the soil used to fill real clappers [trip-hammer]
That of building the pestle . – “Guang Ya”
Pestle to Wu . – ” Book of Rites Miscellany”
6 Another example : the sound of pestle ( pestle fill fortification hammer sound ) ; pestle wood ( build soil mallet )
7 an ancient bar weapons. Shaped like a pestle [pestle-like weapon]
<Action >
1 pound , smashing [pestle]
Children are not proud of the Acura , Chung were not built with the pestle . – ” Book”
2 stamp with elongated things [poke]. Such as: clubbing him with his finger
English translation
1.a pestle; a pestled-shaped wooden stick

3 Common phrases
1 pestle stick chǔzhàng
(1) [stick]: Temporary ground support for leaning on the wooden chair
(2) [walking stick in old fashion] < side > : the old canes ( mostly elderly with )

4 Kangxi explained
[ Centralized ] [ e ] wooden pestle -shaped portion Kangxi stroke : 8 · Extra Strokes : 4
“Tang Yun” , ” Yun will ” cut Chang and “Yun” “Rhymes” open Lvqie ,

March 5, 2014

Hmong wind instruments Sister flute

Sister flute, Buyi, Miao breathe Ming instruments. Buyi language called Uri Ulu . Hmong said accounted for a dividend , power distribution , Mimi . Sister says Chinese flute . Popular in southwestern Guizhou , southern Guizhou , Anshun , Guizhou Province and other regions of Xingyi , benefits of water , pingtang , Libo , hyper , Qingzhen , Guiding , Long Lane and Huaxi other places.

1 History Legends

According to legend, Guizhou Nanpanjiang North Shore , in ancient times there lived a Buyi people , their home has seven bright , pretty girl, grew fond of textiles, embroidery. One fall , seven sisters in the bamboo weaving and spinning , stand in seven new bamboo root dry yarn upstairs emit bursts of fragrance every day, attracted crowds of bees. After one day, a bamboo pole was stung by a wasp holes, seven-day , each hanging bamboo yarn water have been stung by a small hole . Seven sisters are bored into sudden gust of autumn , seven water bamboo issued melodious ” Uri Ulu ” music . The next day, the Seven Sisters mountain water cut to a length of bamboo , Sister learn first with the Hornets on a bamboo spindle drilling a small hole drilled six holes each sister , made up a seven-hole flute , use it to blow out the sounds of music , brought joy to the Buyi . Later it was called the Seven Sisters do Uri Ulu musical instruments , and extended from generation to generation , has spread so far .

2 shapes structure

Bamboo tube body by two length, thickness , the same pitch are banding together tin flute tubes tied . More use of locally produced water bamboo production, specifications sizes, tube length 25 cm to 40 cm , the upper end of the inner diameter of 1.3 cm to 1.5 cm , the upper and lower ends of the nozzle transparent. Flute tube using the plug -type inlet, ie the upper end of the nozzle into a cork , cork side cut out a wide, deep trench each 0.2 cm , and the wall to form air intake tract . At a distance of 3 cm at the upper end of the nozzle , is on track to open blow air intake vents , holes 1 cm long , 0.3 cm wide . Pronunciation holes are situated at the back of the tube itself. The lower part of the front of the body tube by opening six round sound hole , the same pitch . Distance from the hole to the sixth hole pronunciation , equal to the first hole from the sixth hole . In Buyi folk , there are eight holes ( after the first seven ) sisters flute ( Figure ) ; Hmong people, there are seven holes ( after the first six ) sisters flute . There are a few areas using bamboo reed flute pronunciation sister . Beijing China Art Research Institute, Chinese Academy of Music Museum, a collection of musical instruments flute Buyi sister a pair of bamboo tube body of water , length 41 cm , on the opening six holes , Department 1958 civil products. Have been included in ” Chinese musical illustrations ” in large pictures .

3 ways of playing

When playing, vertical tube body position, his left index finger , middle finger, ring finger while pressing the three holes of the two tubes , right index finger , middle finger, ring finger while pressing the two tubes of three holes . Flute tube placed in the upper lips , the air from entering the air intake channel , inspired sound hole punch edges , vibrating air column inside the tube , also issued two-tone with degrees . By ultra- blowing range c1-g2, up to twelve degrees. There are two different drum sounds sisters flute , generally four degrees apart , left tube tone for the palace , called sister flute ; the right tone for the levy tube , called sister flute , two sisters said in unison flute . Pronunciation gentle lyricism , bright treble , bass and soft. Commonly used in the solo. Also available as a folk ensemble or accompaniment music tunes mostly suona , the ” wedding tune “, ” pick up ,” “The tone from the Mother ” ( when married ) and so on . Sister flute is inseparable from the young men and women love playing musical instruments, often in the study on three emotions , the music has “cried the mother ,” “The petition minor “, etc. Individually each song lyrics , beautiful melodies express wan, feelingly . Famous folk artists have Huangshou Chang , Chen isochronous .

March 5, 2014

Beijing Gift Show to build efficient communication platform for industry

The 29th Beijing International Gifts, Premium & Houseware Fair will be held from March 13 -16 at the China International Exhibition Center ( Old Library ) , the exhibition will be the ceremony , business gifts industry chain to build understanding of industry dynamics , to explore new business models , to find new business opportunities for the exchange platform. Let’s sort out the many highlights of this Beijing Gift Show , is urgently seeking a healthy and sustainable transformation and development of corporate gifts sounded ” 24 counter-attack ” Assembly .

Show the whole industry chain platform

Gift Fair 2014 Beijing curtain was about to begin , the breeze coming to an end , the audience registered unusually hot . Museum quality brand image , household gifts shop , tea culture and daily-use ceramics museum , gift shop and other eight Chinese pavilion will bring together include crafts, advertising promotions, travel and sporting goods , collectibles, office supplies, electronic products, China traditional crafts , home decorations , business gifts , metal products , including more than 10,000 species of boutique, is a northern unprecedented industry event . Message received from the organizing committee show that this unprecedented expansion of the exhibition area to 50,000 square meters , up to 2,500 booths , professional audience of more than 60,000 people are expected . Up to now, including the smooth Greek costumes, Yun Zhonghe , rich light industrial, Germany World Long kitchenware, Heng Yuan Xiang , clouds Industries , Yuan Long Ya map, Ward wealth, and many thousands of industry- leading companies sink full participation , ” northern section a gift Show ” got the gift industry many firms.

It is worth mentioning that the current ad hoc Gift Show , ” the first exhibition and museum tour ” , Shenzhen Electronic Chamber of Commerce , crystal positron , Yunnan Dali eight thousand square food, Jingdezhen International trade, Jinan Xin Qi , a large number of health care products for the first time to participate in gift Fair vendors will collectively debut as a professional buyers showing newborn vitality, but also to establish the relationship between the old and new business , create a communication, communication, networking is a great platform .

The Beijing Gift Show in terms of exhibitors under foot effort , but also pay more attention to quality of exhibitors and customers to cooperate with contact. There will be Baidu , CCTV, Travel Channel , 360 Jingdong Mall, Samsung Electronics, China Agricultural University, 798 Art District , 58 buy , DMG, AA Insurance , Mitsubishi UFJ Securities , FESCO, LG, IKEA, SOHO China , HIERSUN ( Hanson diamond institutions ) and other famous enterprises group exhibition concept , and there are a number of banks , electronic business platform program targeted product procurement tenders will be held at the show site , complete the quarterly procurement tasks.

Previously, the show organizers Reed group reached a cooperation agreement with a well-known bank , for the gift show exhibitors timely introduction of unsecured loans to ease financial pressure on corporate issues . Meanwhile, the bank credit card apply for and redeem gift purchases will be , will be held at the exhibition site , which undoubtedly also for exhibitors to promote their products , the development of cooperation with banks to create a shortcut.

Seminars for businesses to teach more than the road of sustainable development

On the 29th Beijing Gift Show , more than wonderful corporate seminars and forums will seek to teach healthy and sustainable development of the Road : “The first gift economy ( Beijing ) Forum ” forum will be as the speaker of Economics , Renmin University of China Boshishilu after analysis of the opportunities and challenges of eighteen major economic environment for enterprises to bring ; ” Huaqun Forum” : how companies conduct business over the traditional gift to expand doubts, ” Jingdong POP open platform gift investment Forum will be ” ” Jingdong O2O large experience under the line ” will help participants to understand electricity supplier in 2014 will show what new technologies, new trends, new camps emerged , guide enterprises to grasp the trend , choose carefully , as I used to ?

Reed group with roots in the Chinese market more than ten years to accumulate gifts , integrating resources, locking northern gift market , thousands of quality suppliers will be brought together for the gift industry, distributors, agents , wholesalers and advertising gift gift marketing company providing comprehensive solutions and professional trade cooperation platform to achieve efficient interaction of supply and demand sides .

March 4, 2014

2014 Beijing Gift Show : a warm home life convenient postmodern

Wonderful decorative embellishment home color , exquisite design to create creative space , home , warm and intimate words , everyone wants their own cozy love nest throughout the self- personality, though to bring the convenience of online shopping for home decor, but online , walk in March the 13th to 16th upcoming 29th Beijing International Gifts, Premium & Houseware Fair ( hereinafter referred to as Beijing gift Show ) home gifts exhibition, ubiquitous ignite the creative fire if you change your home ‘s desire?

Beijing Gift Show Home Pavilion and imagine different, it is not simply a department store exhibition , 2014 Beijing Gift Show to show creativity as a subject, not just product innovation, 1,000 vendors nationwide , about 45,000 square meters of exhibition area is like a giant the shopping mall, with LED electronic candles, aromatherapy kit , smart pots and other creative home crowd turned sprouting new , more home stretch industries have joined them , such as air purifiers , home first aid supplies , creative silicone kitchenware and other peripheral industries will fly you to imagination , the original home of fashion , we have missed a lot .

Under the dual pressures of modern life and work , particularly nostalgic for the warmth of home , through the gift in the form of small changes to bring friends and family friends of the family , will make each other deeply touched , a leisurely stroll Gift Show 2014 Beijing each creative Department would be a good idea , every product will make you think it ‘s most appropriate , then, is faced with an array of online , or hand over personal experience exhibitors brought good ideas , I believe that your mind has been there are answers.

March 4, 2014

From the world’s factory to the world brand

Guangzhou Tiger Head Battery Group exhibition hall hangs a black and white photo above is the group formerly known as Xinghua Battery Factory founding of new China , a salesroom early . And this old state-owned enterprises in brand history actually dates back to 1928 .

In 1984, Tiger Head Battery battery industry has become the country ‘s first enterprise with import and export business , first through cooperation with Hong Kong middlemen in the form of re-exports of foreign trade began its legendary dry . Enterprise and later through the Fair initially establish brand reputation. ” I remember the first time to participate in Canton Fair , we try holding the attitude, but I did not expect to find even as we seek foreign cooperation in our booth in the front row in a long queue .” Recall the year , group vice president Manager Jiang Jinfeng believe that the brand has accumulated 60 years of reform and opening up have brought their initial sum of intangible assets.

Because of this, Steller people especially cherish their own brand , to the International Business Daily reporter Zhang Jinfeng said: ” from the eighties and nineties , our products are gradually turning Africa’s export markets , in the process , to the occasional customer we propose to produce low quality order requirements , but the principle is responsible for the Chinese brand and African brothers responsible for such customer requirements , we are invariably rejected . ”

Tiger Head Battery know that quality is the life of the brand . Guangzhou to Africa, the distance, the battery is easily shake drift at sea for months , and then go through customs clearance before exposure to the destination , the product was once leakage phenomenon . Steller battery attaches great importance to finally overcome technical difficulties , Africa continue to provide excellent quality products .

Enterprise products market share in some countries in Africa and the Middle East, 80% to 90% in 2013 Steller’s exports reached $ 340 million , more than just access to import foreign trade rights in 1984 increased by 13,000 times , tiger , 555 , etc. Well-known brands in the world .

In contrast , foreign trade clothing enterprises in terms of building the brand even more difficult. “We want to own the brand a foothold in the European market is not an easy task , but nor is it a few years to complete things .” Shao Hui , general manager of the Garonne Rover Group , told reporters that the company’s own brand in foreign countries to promote the basic annual fee to the 20 million yuan or so, “his own brand since the decision made , it must adhere to the long-term , however, there is a shortcut brand strategy can go , and that is through acquisitions .”

Hui Fu Group selected a Finnish brand , and its acquisition in 2010 and 2012 . This brand is a sink Fu past customers , the Department of Corfu with their perennial OEM (OEM) business , the brand has a high reputation in middle-aged women in Germany , Belgium and other European countries , but for various reasons the brand face difficulties . Hui Fu saw the opportunity to win this brand.

“We have to win in a number of bidders , and because we are working with them for many years , the original owner of the brand to understand the situation . Additionally we different from other bidders , we are committed to the brand will continue, it eventually moved them . ” Shao Yong Ha said,” all of which have benefited from the accumulation of Chinese enterprises since the reform and opening . ”

Zhongshan, Guangdong Galanz agree Shao Garonne appliance brand of this view. ” China’s foreign trade enterprises in personnel costs and other factors of production cost advantages gradually longer obvious today, we will transfer wealth accumulated over the years under the brand strategy .” Zhao Weimin , vice president of Galanz Group on International Business Daily reporter said . He said that Galanz take diversified global brand strategy , while adhering to its own brand , the development of well-known brands of high-end rental market . Currently, Galanz in North America leased HamiltonBeach, Oster, Sunbeam and many other brands . Glanz also established international brands , international retailers, brand strategic partnerships to broaden the brand alliance model Galanz branded promotional channels and products to effectively promote the Galanz in the global market, ” went up .”

In addition, Hangzhou Silk also Wanshili Chinese brands to become a world brand offers another idea: to bring Chinese culture, Chinese brands. 2008 Beijing Olympic athletes for national award beauties wearing blue and white silk dress is designed by the Wanshili . ” You can imagine, in the past we produce the most simple silk fabrics profit is only 2 yuan per meter , and cultural products can make our brand value increased to 20 yuan / m , silk used as decoration is raised to 200 yuan / m, do silk art is more likely to reach 2,000 yuan / m . ” Boon Wensli silk Culture Co., Ltd. , general manager , said .