Recently, some garment enterprises Min School semi-annual report released in 2013, the report shows, by the domestic environment impact business performance is poor. At the same time, clothing enterprises to increase the channel’s management and promotion, increasing store profitability. Industry insiders estimate that textile and garment industry is expected to usher in the industry in 2013 at the end of the upward inflection point.
Some decline in service enterprises operating indicators
First half of 2013, continued downturn in market conditions did not show improvement, some clothing sales data terminals listed companies is less than a year earlier. At the same time, as the industry “to stock” in advance, terminals and channels within a certain ease pressure on the stock. In the interim bottoming while industry profit model is gradually changed.
Service enterprises in Fujian were joeone example, recently, the company’s semi-annual report released in 2013. Affected by the impact of domestic and international economic decline in the first half operating results joeone decline. During the reporting period, the company achieved operating income of 1,163,788,600 yuan, down 2.29% compared with the same period last year; attributable to shareholders of listed companies net profit of 290,500,300 yuan, down 14.03 percent, there has been double revenue and profit decline.
Focus on channels
Slow shop mention benefits
In order to better enhance the profitability and franchise outlets, many garment enterprises to strengthen the channel intensive.
Still Joeone example, as of June 30, 2013, the number of company-owned and franchise termination as 3205, during the reporting period to reduce the terminal 59. At the same time, optimize sales joeone terminal morphology, from relying on mall-based model, the development of shopping malls and stores both wings to fly model, in order to drive sales.
In addition to Joeone, another faction Fujian seven wolves clothing enterprises in the first half of 2013 compared to a negative net shop numbers in the expansion of the dealer evaluation, seven wolves canceled the number of new store openings hard targets, more to the decoration, subsidies on the help and support, significantly enhanced the profitability of the stores attention.
Upstream business opportunities shrink Front pending
Garment enterprises, strategic adjustment, also caused the upstream textile and accessories business transformation.
SBS shares on August 19 released in 2013 semi-annual report summary presented its pullback main reasons are: the domestic and international macroeconomic downturn, the downstream textile and apparel industry have not yet seen signs of recovery in the short term, suspended for the first time non-public offering stock solution. The first half of this year, SBS shares revenue growth 5.62%, but net profit increase of 85.81 percent, reflecting the concentration of superior forces, the appropriate contraction Front correctness.
The industry generally believes that the industry is expected to usher in the end of upward inflection point. Champoux Consulting released study reported that in 2012 the apparel industry downturn does not mean the decline of the industry, in 2013 for the clothing industry, is a very important transition period, such as the construction of good brand, will be the first major brands machine.
