August 2014 – features china

August 30, 2014

South China’s largest baby upcoming MBE in Pazhou Exhibition

20 million newborns each year, plus promote the “separate second child” policy, so that Chinese pregnant baby industry has entered a new stage of rapid development. As one of the three largest children’s show “Guangzhou International Fashion Fair pregnancy baby supplies” (referred to as “MBE Guangzhou Baby Show”), will usher in the sixth event in the Canton Fair Sept. 11 to 13 . CBME become after Shanghai exhibition industry to actively participate in the industry gathering.

MBE

In more than 20,000 square meters of exhibition, will bring together more than 400 exhibitors from over 20 countries brands and regions, in addition to the industry familiar with the well-known brands such as Miki bidi, life baby, Jürgen ratio, vine of woodworking room, Pigeon, AVENT, yellow duckling, Seba, love, France Ying Zi Fang, Disney, Hello Kitty, Guan Shan, love of power, etc., many Japanese and Korean high-end European and American brands and domestic brands will debut new.

Innovative exhibition mode, to create “Trinity” wisdom platform

For six years, Guangzhou children’s show has always adhere to the “innovation, fashion, science and technology” theme, encourage enterprises to strengthen the innovation and development of branding as the focal point for product and service quality as the core competitiveness to seek long-term development. Exhibition at the same time served as helmsman development of the industry, its exhibition mode also constantly innovate and improve. Following the “maternal line” online exhibition marketing platform in last year’s successful launch, the show’s micro-channel public platform also achieved certification and a comprehensive upgrade, micro official website, micro exhibition have opened successfully create a “real show + online exhibition + mobile exhibition” Trinity wisdom exhibition platform, as many national pregnancy baby show model.

Unprecedented “micro-channel popularity contest” by the positive response

Based on today’s most popular social platform micro letter organized by the “2014 China pregnancy baby industry ‘most popular micro-channel’ Award” by the widely publicized hundred media industry in the micro-channel friend’s circle bulk diffusion, are highly concerned about, attracted enthusiastic responses. Friends Chang Group President Chen Yuzhong, Korea Hut general manager Jiang Tao, 18 well-known entrepreneurs, Friends of Music, Baby Island, amiable and other 20 major retail chains, as well as clothing, food, supplies, personal care, furniture lathe , toys, early education and other six categories more than 110 well-known brands participated in this contest. In an atmosphere of active industry, enhance industry interaction, while also improving the candidate companies, brands and individual awareness, expanding the show’s influence and cohesion.

Creative DreamWorks to achieve “product + Talent” efficient docking

“Chinese pregnancy baby industry ‘creative DreamWorks'” is a children’s clothing designer’s show, was released in pregnant baby fashion products and pioneer work. Baby Fair in Guangzhou as special activities and a major attraction, where not only the selection of students from the university, entrepreneurial team and emerging companies with innovative products and original designs, more international trend of children’s clothing show. Organizers will work to promote the construction of innovative products, the introduction of creative talent “product + Talent” efficient docking platform.

Feast industry elite ideological Rams on the road, enlightened wisdom of

The next decade, the development pattern of pregnancy baby industry what will be? Highly homogeneous competition, how to create a brand? Consumer environment and channel pattern changes, marketing activities go? Online and offline collaborative development become a trend, companies how to fast forward? – “2014 China Development pregnant baby confused and Countermeasures industry seminar” All About “brand confusion”, “channel of the storm”, “O2O Road” issue will be held in September 10 to get a detailed analysis and in-depth discussion.

Meanwhile, the “2014 China pregnancy baby industry experts Lecture” continued this year to invite baby brand marketing consultant Du Fenglin teacher, Weapon “under the new situation, how to make your shop products move off the performance multiplier” for the first time and dedication for infants practical solutions child killer O2O model.

The same stage, and the trend is synchronized with the elite, and opportunities handshake. More exciting activities and show highlights, please visit the largest and most influential in South China, Guangzhou pregnancy baby industry event –MBE Baby Fair.

August 30, 2014

Save local “Tide brand”

Volkswagen of apparel personalized and differentiated pursuit, let Tide brand clothing quickly take the heat in the local consumer market in recent years, more and more brands and terminal shops also been added to the Tide brand among war.

But the pursuit of the consumer market, did not let the tide in a well-known brand for many years of 任博琳 brand development for the future is full of expectations. “In a few months, our existence is an unknown brand.” Ren Bolin told reporters.

Stir concept and product unmarketable, the new brand was born and the old brand continues to shut shop, apparently holds many lessons for the local tide brand development is the most realistic portrayal.

Play Tide brand first burn

In 任博琳 view, lead to the development of its service brand was hard most direct reason is money.

“In fact, at the end of 2012, we closed nearly half of the shops, in addition to these shops is not making money, we had the financial strength and operational capacity of the terminal is not sufficient to support the many shops.” Ren Bolin told reporters, fast shop for brand damage is far more than that, “because the shop too much too fast, resulting in our supply chain of the control is not enough, there are some problems in terms of product quality.”

This phenomenon is not a case of the Tide brand, local original Tide brand navel in development is also facing the same problem.

Brand navel main reason people Gawain Zhe told reporters, also experienced a lot of navel shop stage of development, at the peak of brand development, belly button up to open nine stores, but later rental pressure because the high operating costs and, ultimately have shut shop.

Currently, Gao Wen Zhe idea of operating a physical store also has changed, “I’m thinking is that in the future we can do a good job as long as the next three shop online you can, focus on good products and experience, will do fine physical stores do. ”

Indeed, the high cost of commercial channels on the development of the original wave of cards is indeed not a small burden.

“Tide brand itself attributes to determine its cost in the channels open up. Tide brand’s prices are generally relatively high, buying groups also have a certain economic strength, there are those who chase fashion trends, these people generally when shopping will choose fashion trend core business district, shops rent these lots will generally higher. “Division Manager Wang Zheng China Dongxiang Group RDK development pressure on the tide brand in the local market, emotionally, he is currently responsible for Robe Di trends in China Kappa (referred RDK) brand business, in operation for RDK brand process, allowing him to recognize the importance of the channel and supply chain resources to brand building, and these need to have a lot of capital investment can be achieved.

“China is advancing its trend channel construction, has carried out more than 100 million yuan of capital investment, RDK is also relying on the advantages of channel resources, it greatly reduces the cost of spending on the channel to open up.” Wang Zheng told reporters.

And for most of the lack of large groups and consortia funded the original Tide brand, they have to face development pressure is clearly more than that.

“In addition to the high distribution costs, many start-ups Tide brand because of orders is too small, and even plants are hard to find.” Wang Zheng told reporters that the lack of resources makes a lot of influx of brand and channel link in the supply chain consumed high costs, and ultimately transfer to the terminal market prices are high, they are on the original tide brand in the healthy development of the domestic market caused a lot of pressure.

“A few years ago, I have seen some original Tide brand in Guangzhou, many now have disappeared, replaced by a new wave of brand.” Wang Zheng said.

For survival situation original wave of cards, Gawain Tetsuya admitted to reporters on his understanding of the local original Tide brand, most brands are not the founder of Tide brand as its main source of revenue, “they usually have other sideline as support, we actually have the same hobby belly button is purely a product of our team, our main business is his own design company. “Gao Wen Zhe said.

The road to commercialization local original Tide brand has also been tough go.

Business paradox Tide brand

Tide brand NOP original founder Liu Shuang in August issued a document that would end stage entrepreneurs, the reason for the end of the brand operations, Liu Shuang said, NOP this three and a half years, do not outstanding but not too bad, its the biggest problem encountered in brand growth.

“The growth in the previous 18 months NOP is satisfactory, but after 18 months of growth did not meet our expectations, 2013 growth year on year in 2012, only about 30%, and the view from the first half of this year has not been significantly improvement. “Liu Shuang said.

Wang Zheng in view, Tide brand to achieve profitability, with the development of other clothing categories without any distinction, first must achieve large-scale production, “In the apparel industry, there is no benefit of scale.”

It has also become a lot of original Tide brand in the short term reason to shop quickly. But relying on the strength of the brand unilaterally, to support operations from a large number of shops, there is no solid phase support resources and strength is difficult to achieve effective management operation.

At the same time, the local business environment, nor does it provide a good environment for the development of original designer brand.

“Now the high fees some high-end shopping malls, while the original Tide brand if not too strong financial strength, it can only get a very bad position, which regardless of the brand’s sales or image promotion, can not play a good role in promoting . “Gao Wen Zhe told reporters.

Wang Zheng deeply identity, he told reporters: “China’s current commercial channels or principal tenant of the mode of operation, charge exorbitant funds to the brand stores, which start-up brand development caused a lot of pressure in a foreign country, a lot. shopping malls have their own buyers, they will regularly select some brands of goods were bought out, or between the characteristics of the brand to cooperate with it to start development of the brand will provide more choice and development space. ”

Faced with the current business environment, the Tide brand for money in terms of seeking to join the wave of brand integration with the agent or shop for cooperation seems to be a more viable option. However, the reality is not so.

“If the Tide brand choose to cooperate with buyers shop, can really save a lot of costs on to open up channels, but buyers shop as a commercial shop, and its choice of products, they tend to pick hot welcomed by the market models, so they often choose the product and do not represent the cultural and spiritual tide brand to convey, to the influx of brand development is not a good thing. “Wang Zheng said.

The traditional agency model to join in Wang Zheng Tide brand seems to be not suitable to apply. “Tide brand to perform well, it must be talk about the culture and spirit of the brand, but the majority of Chinese dealers do not have such qualities, it is difficult to be a good wave of cards in the terminal market operations.”

In this regard, Tetsuya Gawain said, “Joining the agency is actually an investor, they conveyed Tide brand philosophy and culture and not do too much to understand, focusing on return on investment, but the current market is in a local Tide brand growth, and the target audience is relatively small minority, so in the short term return on investment is difficult to meet the needs of agents, so I think the start of the tide brand is not suitable to go this route, which is a kind of harm brands and agencies . ”

Meanwhile, Gao Wen Zhe believes that through rapid influx of brand shop to advance the commercialization of its Tide brand with the concept itself is conducted contrary. “Tide brand has always been a focus group of minority populations, highlighting self-personality and spirit, if filled with people who are wearing the same style clothing brand that Tide brand will lose their uniqueness.” In this regard, tide brand from where to find the exit?

Tide brand outlet

In Gao Wen Zhe opinion, native Tide brand to develop, build brand culture and atmosphere of the tide is crucial. “Tide brand development needs atmosphere, in addition to building business climate, the cultural promotion and publicity Tide brand, increase consumer awareness of the Tide brand, not just the wave of cards as a closet ‘swap goods’ to buy, is to promote the development of tide brand in the local market of the key. ”

And looking and brand match culture, has become an important consideration navel make development decisions in recent years, but also the belly button to select exhibitors CHIC-YOUNG BLOOD (referred CYB) trends show the reason why.

“CYB brings together many famous Tide brand, the show’s Tide brand is very strong atmosphere, through the exhibition allows us to reach a lot of the latest pop culture, understanding peer trends, combing our own development and have a clear future direction a great help. “Gao Wen Zhe told reporters.

In addition polymerization Tide brand, creating a wave of brand culture outside, CYB Tide brand is also exploring the development of a more conducive business model. 2015, CYB will be fought in Shanghai held in the form of CHIC (China International Clothing & Accessories Fair) exhibition exhibition exhibition debut, whilst maintaining their own independent personality, but also to maximize the docking between CHIC rich business resources.

The CYB fought in Shanghai, but also for the future development of the Tide brand to provide a broader soil development. “Shanghai is one of the most fashionable cities in China, gathered a large number of buyers of local shops and integrated shop, compared to Beijing, Shanghai Tide brand culture is more intense, there are more like Tide brand, understand Tide brand culture consumers. “CYB person in charge of the show, the show moved to Shanghai organized, will be more conducive domestic front tide brand in the market were examined for their own development, but also for the tide brand butt market provides a more favorable environment.

At the same time, show organizers also holds many lessons for the business model Tide brand development, actively Tide brand display mode for exploration and innovation. During CYB next year, the organizers will select several distinctive brand concept store in the form of centralized display, to help tide brand to find the most appropriate terminal display image. Faced with the lack of good business status quo Tide brand resources, show organizers also launched the “multi-brand stores Conference”, inviting Wanda Plaza, Wangfujing Department Store, Pacific Lane, Joy, Lynx and other channels platforms involved, and strive to help local tide brand landing markets.

While in the current market, the development of Tide brand will also face many difficulties, but with the support of the concept of changing consumer and industry platforms in areas such as resources, Wang Zheng believes that the future development of the market for Tide brand will become increasingly favorable.

August 29, 2014

Praise life, Taimukaiqi

As a world-famous ceremonies for thousands of years Chinese top-down deeply affected Duke’s ceremony, Confucius and Mencius, has been advocating reciprocity. “Spring said the inscription” said:. “Ceremony who also human body has a dirge, the five elements have hing off, so the legislature rural drinking ceremony, beginning and end of sorrow, marriage should be, Zhaopin the table, pecking order, up and down the body. “in fact, since with the human society,” Ceremony “will be produced, and it is the edge of real-life decorated with ornaments inside information to outside things. While you and I living the moment, sword gifts hero, sent thousands of miles goose story will not staged, but an exquisite gift they can become each other to maintain the feelings, memories wake imprint. When we put down Asians subtle emotional expression, will share the gift of sustenance deep friendship as a lover of praise, praise yourself, praise tool life, then life would “throw wood peach, quoted by nectar.”

As team members Reed always thankful, continue to be the leading international exhibition concept, the most advanced marketing tools as well as the most pragmatic exhibition services time and time again as a gift dedicated to all the participants, thus becoming the industry at home and abroad who work an indispensable partner in life. At this moment, Reed continued to take a step forward, as “China gifts home first exhibition,” – the twenty-second China (Shenzhen) International Gifts and Houseware Fair fully prepare for, and strive to October 20 between -23 date will be the show to a new climax.

October autumn, both home ceremony, when the country held the dual ceremony, but also the absolute peak of home and abroad on the occasion of procurement, Shenzhen Convention and Exhibition Center will usher in yet another gift of this event is expected to be brought together more than 3800 international brands and domestic growth companies participate in a live show, for example, Pentium, Panasonic, Philips, Germany World Long, Olin, Calvin Klein, Heng Yuan Xiang, Jie Ya, Meng Jie textile, Sanli, Chinese technology Group, COFCO, mostly in Shenzhen, are also attract 16 thousand professional visitors from China, the United States, Britain, France, Germany, Italy, Spain, Switzerland, Japan, South Korea, Thailand, Malaysia and other countries and Hong Kong, Macao and Taiwan regions, including 10,000 buyers from all over the VIP distributors, agents, department stores super group home category purchasing, advertising gift company decision makers, China sourcing and medium-sized enterprises, foreign-funded purchase gifts and promotional items, gifts and houseware class retail outlets rather high charge and domestic consumption buyers, these buyers will always be the quality of China (Shenzhen) international Gifts and Houseware Fair guest. The same period, the exhibition will hold a series of themed events and conferences and forums, Reed will warm invitation gift sector industry leaders to share the development trend in transition for every distinguished guests face to face, talk about new marketing model.

Gift brand new territory taste new lifestyle experience

As a young and vibrant brand bags, Xiamen ho Kaipi with its “Cai” brand has always been adhering to the simple and elegant design, with a low-key and comfortable way to interpret the closest international fashion bag culture. Perhaps it is this courage to create self-Cai style, so that products and brands in the ten years to obtain a rapid development, many people experience slowly become essential lifestyle Yiping. Cai brand is also through brand positioning, research and innovation and other aspects, increasingly favored by the market.

And the other is to understand life, to enjoy life crowd fragrance brand founded “Scent by Scent” (referred to as SBS) will be contained, “wake incense feel, experience life” concept to show to everyone. Scent by Scent of Jasmine Fang Song manufacturers Kunshan plan during the exhibition to showcase their rich and environmentally friendly products, including the classic series, the mood series, garden series, Ocean series, blessing series, Wonderland series, charcoal series, soap series, appease pet series, while this passionate team will focus on home experience for those customers and private space tailor.

When “Daddy Where” and a series of popular reality show, so that man’s family life has been cooking more and more attention, and ultimately inevitable exquisite cooking utensils for its high-quality match. 2012, Hangzhou by Delta Group decided to set up “by up kitchen” brand, the spirit of “healthy built home, quality loving family,” the purpose, to create “healthy? Living at home.” Strict product quality standards, unique products and services to create brand patent the idea so that “by Da” in a short time to get the customers and consumers recognized and respected. October Autumn Gift Fair in Shenzhen, by the majority of the audience will be more stylish, more quality, more healthy kitchen cooking equipment, including press, soybean milk machine, stainless steel pressure cookers, non-stick cookware, kitchen utensils, and other categories.

Yongkang beetles as a professional production of stainless steel vacuum cup, mug, travel pots, tea sets and silver cup series products business, with keen market sense and advance the development of consciousness, and carefully developed a series of both scientific and technological level and fashion design high-quality stainless steel mug, metal beetles during the exhibition will be the integration of detoxification, antioxidant, hypoglycemic lowering blood pressure, and high-power elements of supplementary oxygen carrying capacity of the five functions of “tourmaline Cup” brings audience, so that each scene of the guests personally feel perfectly healthy living water daily regimen accompanied.

When it comes to have a healthy life, “movement” Nature is essential. In the tense rhythm of the city, people have begun increasing emphasis on quality of life. Whether you belong to the popular “Night Run” permanent corps group, or gym, gymnasium, fitness time detection, monitoring and scientific effectively enhance their effect has become very simple. GARMIN this exhibition will bring several very cool product, for example, vivofit is Garmin’s first health and fitness for dual-core smart wearable products. Combined with the current fashion, monitoring, tracking, and other popular elements wearable, comfortable wearing experience, lasting life, 6 brightly colored bracelet healthy life next season will surely become a new trend.

Praise living Taimukaiqi

As one of the most important gifts exhibition in Asia Pacific, Shenzhen Gift Show has been to constantly innovate and upgrade its mission as the cornerstone of development. Comprehensive upgrade and facelift “ritual trade links” Exhibitors online marketing platform, China Gift Show official micro-station, micro-channel platform will gradually heavy public debut. I believe as an industry leader in the show, Reed will spare no effort to provide the most valuable platform for exhibitions at home and abroad.

August 29, 2014

Mobile Internet era gift’s “Road” and “Road”

When the text of the carrier changed, and we are also in the nostalgic scent of ink? You can reach fingertips when the AC, in the end who is the reader who is the author? “Internet” already is an inevitable trend, with the rise of intelligent terminals, China has more than 1.1 billion mobile subscribers. In this environment, there is a new force is deconstructing the traditional business model in the gift industry, and also a force to rebuild, to re-create part of this gift Internet era “content.” “Internet” could really be the next point of the gift industry profitable it?

In a nationwide tour event in Shenzhen Gift Show, as Shenzhen Yun Zhonghe Technology Development Co., Ltd., who is the National Federation of gift Industry Association executive vice president and dean of the School of Chinese gift Mr. Dong Hui very sincerely Share with us said: “for historical reasons and Chinese old business characteristics make gifts toward the wrong direction we need to say goodbye to the traditional gift industry!!” remark that he seems like the kind of attitude towards the past, but in our opinion, this more like a future sworn to. Subsequently, he adds, “The arrival of a new business era of mobile Internet, the industry is about to take off wings. Gifts in market demand in the mobile Internet fermentation, the downturn in the advertising media, it has been doing my part to become the a new media business, she is the media brand of media, advertising, marketing, media, emotional medium. next three years, if you can take to use the Internet to market-oriented thinking to do gifts, go personalized professional service road, tamp Cenozoic team Foundation, this year is your year of the phoenix, is the occasion of the enterprise to take off. ”

Good wind power – Reed launched a comprehensive national tour

As a gift home industry leader, Reed Exhibitions (Shenzhen) Co., Ltd. to meet market needs, enhance fine service, combined with China Gift Business School to launch national tour activities. The first stop on the election in the gift market is more developed in Nanjing, followed by a series of city traveling exhibition held in Shenyang, Wuhan, Xiamen and other places, each event attracted more than 200 local and surrounding areas of professional buyers to visit the site and with more than 10 exhibitors and numerous well-known heavyweight guests interact.

“It is not so much a national tour exhibition in Shenzhen Gift Show, and we might as well call it a gift Mingshang collective pilgrimage convergence.” Ms. Chen Li Hua Bo, vice president of Reed Exhibitions we mentioned before and Gift Show held in autumn the purpose of the tour, said when. “In fact, in preparation for series tour, we were very careful before exhibition market research, the result is the most optimistic of activity is very interested buyers, buyers demand coverage is very extensive; same time, with many years of professional buy family built up a good relationship, we especially value-added services in October for the gift show exhibitors, and its purpose is to hope that customers can get more business opportunities in the ‘exhibition will be in the exhibition’ the form in our country tour, the exhibitors and buyers are involved not only a demand paired directional trade fair, it is a real let exhibitors and buyers, “0” from the contact of social platforms, making information between the two sides has become more open and transparent and equality. ”

Nanjing Railway Station on tour, Reed, vice president of Hua Chen Li Bo released “promotional products industry report” in layman’s language the promotional products industry status quo exists at present, cosmetic and beverage industry market analysis promotional items, promotional gifts market demand analysis, promotional items and promotional items to share real case analysis and interpretation. As co Shenzhen Gift Show national tour, the dean China Gift Business School Mr. Dong Hui also attended and issued a keynote speech, “said industry analyst with the gifts of change,” which on the road gift industry trends and potential changes in the pipeline part of the line by the positive feedback participants, on-site professional buyers, exhibitors to interact with experts to ask questions, to discuss the future development of the gift industry Road. Among them, participated in more than 10 companies in Nanjing station there, Yun Zhonghe, Yuen Kwong-ho, mostly, Royal Hall, ace, Wing silver, Locke, Sweet Basil, Fang Well, Sakura-ming, and so on.

Although autumn is getting stronger, but the warm-up activities can be described in Shenzhen Gift Show continues to heat up. After the Nanjing Railway Station Reed team continued forward, has the gift market in the Northeast powerhouse – actively open Xiamen and other places – Shenyang, landlocked economies stand mainstay – Wuhan and the Straits economic zone “bridgehead” covering the campaign nationwide. Participate in Dalian, Shenyang station tour and beauty Ya (Shang Yi Group) Liu mentioned the feelings of the participants said: “This exhibition Shenyang station, so we are exposed to a lot of gifts to local Shenyang For our purposes, the most. It is important to work with these ‘sales at the forefront’ of small gifts to a contact, the opportunity to interact. scene and several gifts to communicate, we learned that some cooperation with major platform providers in question had not noticed, the demand for first-line market have a more profound understanding, then we can guide future product development and marketing services. Reed series tour very creative, in line with sales sinking trend, we will continue to support it, China is also hard to pay thanked Bo! ”

Gift Fair to build a new two-pronged online and offline O2O era

“Personalized gift industry professionals need to take the road,” Reed also is the case in practice. By tour activities planned under the new line, the well-known exhibitors and innovative presentation and tasting service will not only enhance the participants experience, industry leaders and industry elite to share success stories is the guests who come to get the focus. October Autumn Gift Fair gradually entered the countdown stage, as the exhibition’s organizer, Reed also consistently provide a greater variety of exhibitors and attendees experience for many years to support the show’s exhibitors and professional buyers.

In order to cater to the trend of mobile Internet era, Ms. Chen Li Hua Bo, vice president of Reed Exhibitions in the tour and a lot of attention during the gift industry professionals to share the “2014 China Mobile Internet user behavior reports,” while officially released to the public exhibition the official online publicity platform “ceremony trade through” a comprehensive on-line good news. I hope so that every participant can gain more market information and customized services outside the experience of the show, so that exhibitors become more easy and convenient, so that information can be more transparently and efficiently communicated to professional buyers. Under the multi-party efforts to Gift Show from a single comprehensive exhibition platform to build for O2O type (online to offline) truly provide online exhibition platform for exhibitors and visitors combined with a strong ability to integrate resources and line the lower phase of integration of professional services.

August 28, 2014

Chinese wind instrument bangdi

Bangdi northern folk music accompaniment for the Northern Clapper Opera, fine flute body and short, high-pitched tone bright and strong, focused on the use of the tongue skills, such as the famous flute player Mr. Feng Zicun played “five clapper”, “Happy Encounter” , showed a strong performance in the local color, the more fierce in the use of breath and rapid jump with a tongue to play sound, powerful tone stack, and so full of fun flowers retroflex special skills.
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Bangdi bangdi
Bangdi northern folk music accompaniment for the Northern Clapper Opera, fine flute body and short, high-pitched tone bright and strong, focused on the use of the tongue skills, such as the famous flute player Mr. Feng Zicun played “five clapper”, “Happy Encounter” , showed a strong performance in the local color, the more fierce in the use of breath and rapid jump with a tongue to play sound, powerful tone stack, and so full of fun flowers retroflex special skills.

Bangdi common fingering is tube tone for re, followed by the sol, sometimes as mi, la.

Bangdi good performance energetic bold, lively and brisk fantastic, with a strong north colors, in which the people of this region and the northern characteristics and life, work habits are inseparable. More for the north blowing song, Peking Opera and clapper opera (such as Shaanxi, Hebei Clapper, Puju etc.) accompaniment, also be used to solo.

Bangdi song prevalent in northern China, mainly northwest Hebei, Jizhong region. Representative track has Fengzi keep playing, “five” clapper “Happy Encounter” “kite” “hanging red light”, “bright-winged oriole”; Liu Band played “vegetables”, “Yam bird”, “Jinan small door” “Peace Dove “India and LIANG Pei, Wang Li – jen performance of” talk back “and other songs.

According to the traditional habit of playing characteristics, north bangdi playing skills are mainly tonguing (Dayton tone), wiping sound (glide), flower tongue, tone stack, calendar tone, etc; South Qudi playing techniques commonly used mainly pad sounds , playing sound, overtones and so on. But in innovative flute music, the north and south flute music habitual special playing skills have to be absorbed by the fusion music on demand creation.

Scores mark

Tonguing “·” “▼”; Yin tone “◆” “~~~~”; chop sound “”; calendar tone “/”;

Flowers tongue “*”; play sound “Ding”; stacked tone “and”;

Excellent folk artists Fengzi deposit (1904–), Yangyuan County, Hebei Province, north bangdi played the main representative. Fengzi deposit bangdi rough simple performance art, folk music has a profound accomplishment, his bangdi song is in Hebei, Shanxi, Inner Mongolia convergence zone spread folk music, based on the development of local opera music together. He has long been engaged in the local opera “Duet” accompaniment, so full of life in close connection with the opera performances and lively atmosphere and language features, which greatly promoted the development of the art of playing the flute Fengzi deposit. On the playing techniques he uses breath, wiping sound jumping Dayton sound, powerful sound of the stack, calendar tone phrases tail tip, full of charm, gorgeous flowers unrestrained tongue fly trill, colorful flowers and other northern bang retroflex flute unique skills, make melody with a strong local flavor. Fengzi deposit had long lived in the working people, and that he along with “Duet” team, traveled Zhangbei backcountry, so he sort of flute music, with a strong earthy fragrance.

Fengzi keep playing flute song “five Clapper”, originally popular in North China’s one instrumental tunes. Healthiness beautiful melody, commonly used in opera interlude. The tunes kept by Fengzi after finishing, giving the music a rough forthright, passionate personality, bangdi special arrangements and the use of techniques to make music with strong local color.

Rich in color tone wiping spend retroflex attract listeners, the first four sections wiping tone, tone stack, continuous tone arrangement calendar, showing the unique artistic style of playing bangdi. Theme smooth melody, serene joy and emotion, and change the color tone of the Palace arrangements so soft tone mildly. “Five Clapper” theme rendered largely pentatonic mode continuous downward into the second degree. It is the way to start a strict variation Enthone, its variation is characterized mainly in terms of the progressive replacement flute skills and speed, and gradually expand to cause emotions.

“Five Clapper” in the structure of folk music using the most common variation principle. In addition to the general melodic variation technique common approach plus flowers, but also the application of the playing techniques transform the way. Song structure short, simple and concise way, the local rich colors.

August 28, 2014

Wind instruments tube Is air blown through reeds to make string vibrations

A tube for double reed wind instrument, a very long history. tube originated in ancient Persia, which is now Iran. In ancient China it was known as the “wicker horn” or “reed pipe.” In the Western Han Dynasty two thousand years ago, tube has become China’s Xinjiang area versatile instrument, and later, tube into the Central Plains, through the development and changes, it’s playing skills have been continuously enriched and developed. Now, the tube is widely popular in Chinese folk become common in northern peoples favorite instrument.

tube – Introduction

tube – Musical Instrument Introduction

Popular in northern China, ancient wicker horn or (salty under Canadian angle) horn. Wooden tube, the opening eight holes (front seven after a). Insert a nozzle made of reed whistle. Pitched sound tube, pipe band in the north are often used to lead player. After the liberation, tube manufacturing and playing techniques have been developed. After the reform of the tube, the range has expanded to two groups of six tones, plus key management can play twelve semitones, play a greater effectiveness in the ensemble and solo. Currently the band has often used alto pipes, bassoon and processing key tube. Pipe volume is large, bright, high-pitched tone, rough rustic, with a strong local flavor. Relatively simple structure of the tube by tube whistle, invasion promoter and a cylindrical tube body composed of three parts. Tube very versatile and can be used to solo, ensemble and accompaniment. Especially in some types of music in northern China, the tube is very important wind instrument. tube playing skills are very rich, in addition to the general frequently used vibrato, portamento, slipped sound, tone and flower tongue spit, there is a special play sound, transonic, and other dental rinse tone. In addition to the finger tips, the whistle in his mouth shades also determines the level of pronunciation tube, when playing, lip-use change, but also to simulate the human voice and a variety of animal sounds. Without the use of cyclic ventilation France to play a long time when intermittently figurations. tube, ancient wicker horn, Tartar pipe, Jia tube. Ancient had called “tube” of wind instruments. “Songs Zhousong have blind”: “both prepared Naizou, flute tube equipment move.” “Mailyard music”: “bassoon that of the large pipe.” “Dictionary”: “tube as chi, tin.” “Song Book Music”: “…… Yong Chapters saying ‘tube who shaped foot circumference inches long, has a bottomless hole’ which is now dead..”

Such long-lost tube. Modern tube Kucha original ancient musical instrument popular in the Western Han Dynasty Kuqa area, about the fourth century incoming mainland. Yungang Grottoes excavated since the Northern Wei has blowpipe image. “Old Tang Zhi Music”: “wicker horn, whose real name is sad horn, for Hu, and its sound sad.” Kaihuang Dynasty (581 years) in the court orchestra in use, after the Sui and Tang nine, ten music quite widely applied, a large wicker horn, small wicker horn, two wicker horn, peach skin wicker horn and other shapes. Self-contained part tube in the Song Dynasty great music, and has a head tube called. Early bamboo tube. Tang Li Qi “Listen An Wanshan wicker horn blowing song”: “Nanshan cut bamboo wicker horn.” Bai “Children Xue Yang Tao wicker horn blowing song”: “clipping dry reed inserted Hanzhu.” Song “Music Book”: “Tartar pipe, …… with bamboo tubes to Lo headed.” “Yuan Shi Chi ritual”: “Yan Yue of control, head control, with bamboo tubes, led by Lu Ye volume, distributed to them.” To the Ming Dynasty, the tube body instead of wood, “Ming Hui Dian Big Music System”: “head tube, to whom …… wood, two late in the teeth bundle to Lo as whistle.” Wooden pipe sound is more pure and honest. Ming and Qing dynasties, tube are widely popular among the people.

tube – instruments constructed
Modern tube by post, invasion promoter and tube body composition. Tubules whistle reed system, one end with a fine wire Zhazhu other end branded flat, directly into the tube body end, higher pronunciation; bassoon reed bamboo whistle, plug invasion yard. Invasion sub copper, tapered end of the insertion tube body. Tube body with a long stem of bamboo or wood production, cylindrical, on the opening eight holes (front seven after a) or abalone (after two holes) exterior paint invasion December, both ends of the sets of eyelets crack. tube with large, medium and small three. Tube length 18-24 cm, diameter 0.9-1.2 cm. Small tube, also known as treble pipe, is the band featured lead instrument. The tube octave lower than the small tube. Also known bassoon bassoon, an octave lower than the tube, as the bass or for rhythmic downbeat playing in the band. Range: a small tube a1-c4, the tube a-d3, bassoon A-d2. tube for blowing song Hebei Jidong noisy child would, eight sets of Shanxi, Xi’an drum music and other folk instrumental ensemble, national orchestra, opera orchestra and religious music. Hebei blowing song using the bassoon and small tubes, tubular bright high-pitched tone, the performance should be lively, warm melody; bassoon sounds deep, rich, slightly sad sad, lyrical depiction. Different kinds of pipe can be replaced whistle lift pitch. Traditional music of “Everlasting Joy”, “goose down beach”, “Jasmine”, “kite”, “Liu Qing Niang”, “put asses” and so on.

tube – History

Aka clarinet clarinet, clarinet or Xiao Yang, a cylindrical tube, the top is the shape of a special mouthpiece, reed on coupons, there are bell bottom PA tube. Generally ebony, plastic, metal material. He is also the only low-range sounds significantly different woodwind, expressive instruments outstanding, thus making the clarinet has “Orchestra orator” in the title. According to the German Bavarian musical craft museum records, the predecessor of the modern clarinet was 夏鲁摩 (Chaulumeau). This wind instrument is a non-cylindrical keys. Is manufactured by the German musical family Deng Carolina (Johann Christoph Denner) invention. In 1689 he seemed to be one kind of recorder clarinet instrument to be improved, and in the bottom mouthpiece added two keys, so that the instrument can range over blown third overtone. There are two keys to a single-reed instruments, which have at the time and 夏鲁摩 on timbre significantly different; instrument sounds that are called Clarino bright sharp, due to replace the baroque trumpet to play the treble melody, reportedly also Clarinet the word etymology. At that time the players usually range depending on the requirements of the music to interactive use of these two instruments, then put the clarinet in the high range called Clarino, while the bass was Chalumeau.

To the Baroque period, musical instruments mostly manufactured in boxwood or ebony. Overall watched two or three sections, blowing head design varies, but is satisfied with the design of a wide Deng large, 50mm between about 40mm to.
Today’s way of playing is also accustomed to contact with reed and upper lip in different ways, although you can get this blowing a large volume, but it can not control the sound texture; so this period can only be regarded clarinet orchestra, playing at strong the effect of the use of musical instruments. Between 1730-1740, there has been a third key clarinet, in order to play the bass, so there is a plus clarinet bell. This can only be modified to make the original musical super blow down B’s, and the new B sound can be connected together, and let Chalumeau range of clarinet with Clarino two combined into one instrument. Diameter, mouthpiece, reed instruments form the size of this period are still many experiments with color, because the technology standards of the factors that are more modern instruments clarinet large, sound a bit rough, the general common D and C tune two instruments . Appeared in 1750 when a five-key clarinet, which is fourth, five keys, respectively, left and right audio; these four keys have been reluctant to make clarinet blown chromatic. In the same period Frenchman Roth (G.Lot) invented the bass clarinet (Bass Clarinet), it has a deep sound, and special sense of humor. The more special is that this is the first mechanical device using right thumb appeared to control extra contrabass. Between 1770-7180 appeared in the middle of the mouthpiece and instrument tuning pipe in the UK, while the players have begun to play by the same as today, using a mouthpiece to alternately play the way other tonal instruments.

The 1791 Paris home Leifei Buddhism for clarinet clarinet plus a sixth key, the other players have begun to follow suit. During this period the production of increasingly sophisticated instruments, such as: brass keys ivory mouthpiece, a sound hole and the precise manufacture of the inner tube has a satisfactory sound can be blown. 1806 German Miller started thinking, how to increase the musical movement issues. The original semi-spherical sound hole pad, improved system for leather stretched round pie, which makes the gas density sound hole better. In addition, he also added the right thumb buckles on the instrument, which is a device of great ingenuity, and since then players do not have to use insecure way to play, but Miller has become a German-style clarinet clarinet style prototype. In this period some German players have begun to try and approach the lower lip contact reed playing and become a modern player’s standard way. 1832 German Bohm (Theobald Boehm) invented the long axis of the rod and used in the improvement of the flute. 1837 French pack Philippines (August Buffet) musical invention with the spring pin. After the French clarinet Klaus and package Philippine Using the above invention, to jointly develop a “package Philippine Klaus clarinet.” The device has a musical ring Miller clarinet keys that are not, this invention allows the finger while holding the sound hole transport means, can simultaneously control by Bohm long axis of the rod to the other to make the instrument sound hole so on fingering becomes a more logical. Klaus package Philippine clarinet used in the mechanical structure is very complex, they were used seventeen keys and six key ring, and to the 1870 this type of musical instrument has become a standard French, and in the United States, Britain , Italy, Belgium became all the rage.

Followed closely by the Spaniards 古梅兹 published in 1885, London-wide Bohm style clarinet, he added the seventh keys, improving vibrato right outside, coupled with the left hand and on the “Klaus package Philippines’ system mechanical means tube. After the French clarinet both in swapping, chromatic, tremolo, etc., have been consistent with all aspects of the request. 1860 famous German clarinetist Bellman (Carl Baermann) started thinking how to improve the lot of irrational Miller clarinet fingering. He and instruments manufactured home 欧坦斯 Tanner cooperation with the long axis of the key advantages of the ring rod used in the instrument. After this has been used up to the early twentieth century clarinet. Although his fingering style than Bohm slightly inconvenient, but fewer number of openings in the tube body, but also makes sound relatively clean. Before the late romantic music, Miller and pom-style clarinet performance, regardless of Xuan to the. However, late romantic music, the volume of the tension on Miller clarinet and operational aspects, the slightly less. Europe and Germany in 1900 began for these two shortcomings began to develop a new system, try to keep him in the original German-style traditional sounds, but also hope to solve operational inconvenience, and in 1920 developed the Oude systems, a total of 27 buttons and 5 rings key. This section clarinet on the pitch more than the French instruments outstanding (French bass clarinet usually too low, too high treble intonation problems), at the convenience of fingering and French are also considerable, but some of the sound hole farther away, for some palms are too small people will have restrictions on playing.

tube – Music
Clarinet in the development and reform process, there had been many different tone clarinet, and later with the musical structure improvement and perfection, some tone clarinet tube is gradually eliminated, leaving only the last drop B flat, A tune ordinary clarinet and bass clarinet in B flat tone, as the E-flat, D raised tone clarinet in the band has retreated cameo role. To explore the clarinet playing and music, you should start with his unique sound to explore together. The reason is because the clarinet is is a “closed tube” sound science on the structure. This “open and close” does not refer to the instrument tube sound hole open and closed states, but rather “If the air by the impact shock wave at the point of the highest node us, whereas the antinodes; opening of the wind instrument is a tube antinodes at both ends, and is closed at both ends of each wind instrument and wave antinodes festival. “about the use of clarinet in Ge Luke (Christoph Willibald Gluck)’s opera” Orfeo “(Orfeo) where it has been recorded. The early use of the clarinet in the orchestra to Stan Schmitz most, he also wrote one of the earliest of the Clarinet Concerto. For the greatest impact on the development of early clarinet composer, then it is Mozart. At that time clarinetist Shi Tele (Anton Stadler) commissioned composer for his friend Mozart. In his commission under the spectrum of the famous “A great Clarinet Concerto”, the song appeared in the subsidiary means clarinet musical instrument orchestra raised to the status of a solo instrument.

To the Romantic period, orchestra began to rapidly expand. From Berlioz (Hector Berlioz) begin until Wagner (Wilhelm Richard Wagner) after clarinet orchestra in the number of expansion, for example: in Strauss’ “Salome” and “Airey Stella” on the use of six forms of clarinet. In conclusion, since Mozart, the composer of the song clarinet made, whether it is musical form or quality, are beyond the other woodwinds.

The famous works are: Mozart’s “A Clarinet Concerto” K622, “Clarinet Quintet” K581; Weber’s two “Clarinet Concerto” OP73,74 and “Concertino” OP62; history Bo (Louis Spohr) of four “clarinet Concerto “OP26,59, WO19,20; Schumann (Robert Schumann)’s” clarinet and Piano Fantasia “OP73; two Brahms’ clarinet Sonata” OP120 and “clarinet Quintet”, “clarinet Trio” OP114 , 115; Hindemith (Paul Hindemith) “clarinet Sonata” OP57; Pu Lang g (Francis Poulenc) “clarinet Sonata”; Linmusiji · Korsakov (Rimsky-Korsakov) “clarinet Concerto”; Richard Strauss (Richard Strauss) “for clarinet and bassoon concerto complex”; Stravinsky (Igor Stravinsky) “three cappella piece”; Copland (Aron Copland) “clarinet Concerto.”

tube – “River Water”

“River Water” playing
Formerly known as “Jiang children water”, is advocating on commercial music Liao Sheng pipe tunes in, popular in the Northeast, after joining the “stub” Melody, Tune adaptation will be made ”slow down plus flower” and other treatment, making shrill desolate-hand melody. The whole song is divided into three parts, ABA structure. “A” for “Jiang children water” Tune, feather tuning, a total of nine, mournful tunes, like the human voice crying. “B” section with the “stub” material adapted into requisition with vocalist style, melody soften deep, contrast with the previous result. Changes in the last paragraph is “A” reproduction, slightly indignant character, climax. This song has been incorporated into the “East is Red” big dance, the groans and complaints to the performance of old China strata laboring people, and very successful. After well adapted for the erhu, and very moving.

August 27, 2014

Passion fruit nutrition and efficacy _ pregnant women eat passionfruit it?

Passion Fruit (also known as egg fruit, passion fruit) is a very rare fruit, aromatic fruit native to tropical America, the “king of fruit” in the world. So passion fruit nutrition and efficacy, what does? Pregnant women can eat passionfruit it?

Passion fruit nutrition and efficacy

Passion fruit juice is used mainly fruit, ripe fruit juice containing more than 30%. Its bright color and natural fruit juices between lemon and orange color, fragrance set guava, pineapple, mango, banana and other tropical and subtropical fruit aromas in one, juice king reputation for passion fruit as raw materials also can be made sherbet, ice cream, jam, jelly, wine and other processed products.

Passion fruit is rich in seventeen kinds of amino acids the human body needs a variety of vitamins and carotenoids and various trace elements, soluble solids 15-16% of the total amount of acid 3.8-4%, moderate sweetness. Regular consumption of passion fruit and processed products on the human body helps digestion, phlegm, cure impotence, refreshing, promoting physical, sedation and pain relief, reduced lipid-lowering and other effects (Xiao Bian mentioned before “health _ Honey Honey the efficacy and role “).

Pregnant women can eat passionfruit it?

Passion Fruit is very good for the body, pregnant women (mentioned before Xiao Bian “loquat for pregnant women high nutritional value”) can eat nutritional supplements! Passion fruit has anti-inflammatory pain, blood and physical, lowering blood pressure, kidney Yin, refreshing hangover, fatigue, detoxifies, pregnancy can enhance immunity and so amazing health effects.

Usage:

(1) Direct Fresh: The passion fruit cut open, the flesh with a spoon to dig out the package for direct consumption (edible seeds, rich in high protein, high fat).

⑵ making juice: Take a passionfruit, cut with a spoon to scoop the flesh into a cup, add 200ml water, add a little sugar to adjust the sweetness, stirring to get a cup of color, smell and taste nutritional juice. If stirring with a juicer for a few seconds, the better. Summer ice in the winter with warm water, add a few drops of honey, the flavor is better.

⑶ husk except for the extraction of pectin, pharmaceutical ingredients and processing of animal feed, but also can be used for sparkling wine or tea, and cooking dishes.

August 27, 2014

[Men] health and longevity secret diet regimen

Male health, longevity diet regimen big open secret. Male as head of the family, the fundamental health of the family, but they work pressure, socialize frequently, there has been general belly, declining physical fitness, overall face of the computer, decreased vision, how to longevity and good health it? Let Xiaobian to introduce secret recipe for longevity.

[Men] health and longevity secret diet regimen

Longevity secret one: drink less care of liver

Man on the liver injury, the first is alcohol. Experts found that amounted to 160 grams of alcohol a day for more than 10 years of alcoholic fatty liver was 92%. Therefore, the liver began to start drinking, except for a small amount of red wine, white wine should not drink beer. Eat vegetables. Arrange meals of protein and vitamins prominent position on delaying aging liver tissue, liver cells, repair, renewal and detoxification of great benefit. Such foods include eggs, fish, poultry, soy products, animal liver.

Longevity secret two: Defend prostate eat onion, garlic and red wine

A National Cancer Institute study showed that daily intake of garlic or onions over 10 grams of people, more than the intake of less than 2 grams of people suffering from prostate risk reduction 50%. Also, drink a glass or two of red wine a day can help men to reduce the risk of prostate cancer. Harmony regular sex life is able to clear the prostate blood vessels, and thus play a role in prostate health.

Longevity secret three: colon care less meat.

Threat of colon health factors are: meat too much, lack of exercise (mentioned before Xiao Bian “[workers] exercise regimen suitable aerobic exercise”), less dietary fiber intake. Ensure adequate daily intake of vegetables and grains is necessary. For example, you can add some whole grains when making rice, accounting for a quarter of the total. Foods rich in dietary fiber celery, leeks, cabbage, radish, millet, barley, oats, etc. Foot movement. Performed aerobic exercise a certain time every day, you can prevent the time the food stay in the body long. Hiking in many ways, a morning run and walk home from work is a good approach.

Longevity secret four: Strong kidney drink plenty of water eat blueberries

British Kidney Research Center study found that if you drink at least two liters of water a day, then you have kidney disease will be reduced 80% chance. Blueberries are rich in a substance can inhibit the bacteria in the bladder tissue attachment. Massage Qiangshen. Back to the House of kidney, often do waist massage, can prevent the elderly back pain due to kidney failure caused by embolism. Two hands to rub the palm fever, were put to the waist, the waist down massage, to have a sense until hot. May sooner or later, again, about 200 times per pass.

Longevity secret five: the first condition is to quit smoking lung bypass

Studies have shown that the risk of quitting smoking before the age of 30 can reduce 90 percent of lung cancer, smoking five years later, due to the risk of smoking-induced oral and esophageal cancer will be reduced by half. Eat nuts. Nuts are rich in the element selenium, especially pistachios. Pistachios in vitamin E can protect the lungs and reduce the risk of developing lung cancer.

These are the men on how little secret of health and longevity. In short, whether man or woman, you want to live longer, we must develop good habits and eating habits.

August 26, 2014

Outdoor brand personality fashion label affixed to compete for 90 consumer groups

When “90” began to enter the Chinese outdoor fashion trend of consumption, whether it is from the consumer groups choose to enter the outdoor market segments, or take the initiative to adjust to cover this part of the market, local outdoor brands choosing the strategic positioning of its integration into the market. Industry have suggested that local outdoor brands in all categories considering the full range of development, “90” and the market, but should make personalized labels, so as to “90” personalized with personalized products conquest.

“90” joined the outdoor sports groups, outdoor equipment in the future become a major consumer group. “90” is not only the backbone of Chinese fashion trend of consumption, but also the future of the benchmark brand operation, they represent a new generation of Chinese fashion industry, consumer attitudes, but also represent a brand new consumer power. With outdoor market segmentation and figurative development, in order to respond to new consumer groups, outdoor brand by digging a new user needs, and complement the original brand, to cover a wider range of consumer groups, but also to seize a larger market share .

“For ’90 After ‘, the outdoors is very tide of something that is representative of fashion and enjoy the taste of life, now is not necessarily to the field of outdoor adventure, experience the hard-working, many are going to relax, leisure and entertainment the. “Tenda spend with the family day outdoors, General Manager Xu said. Consumer groups for young outdoors, spend with the family day outdoors in 2013 officially launched a new brand, “Kangjun Shi”, positioning the young, stylish, and professional Tianlun days separates. Tenda Xu said the new brand is taking a completely different route, 2014 to start on-line sales, it will not take the province on behalf of the mold under the late fall line, but in distribution and join the main.

Ephron Greenspan outdoor Zhoushan Lin, general manager once said: give up the monotony of the “special”, so unique “whole.” “Young outdoor growing consumer market, will become increasingly valued for Ephron Greenspan. Stylish design elements and superior functionality combining, for the love of the outdoors ’90 ‘to provide more diversified products.”

“Domestic Pan outdoor time has come, more consumers began to be interested in outdoor products, XUP is a new brand Xtep outdoors, it carries special steps Group looks for outdoor markets.” Xtep Group senior vice president, general manager of the electricity supplier 肖利华 in an interview with related media interview, said that as a special steps to try in the field of outdoor brand operations, XUP as electronic business platform specifically for the brand, “starting from the electricity supplier in the field, there are many considerations, one very important point is that the brand positioning is young and trendy Pan outdoor products, so that young people will become the main consumer groups, and spending habits of this group is more interested in the electricity supplier. ”

Insiders Houli Dong believes that with the outdoor market segmentation and diversification, particularly in the market shift in consumer spending habits, these two years, outdoor sports already spending power from on high demand niche limit outdoor develop into a “walking out “the big outdoor sports, mountaineering, rock climbing, rafting, picnic, camping, travel, sailing, fishing, driving, cycling, etc. are encapsulated in outdoor sports, especially younger understanding for outdoor sport itself has changed , is a fashion outfit outdoor experience gradually into their hearts.

“For its sight after ’90 ‘market companies, after all, this is a fashion personality adventure crowd, their income is not stable, it is possible for professional outdoor thorough enough understanding of the market, but the market is relatively specialized Jackets price 1000 yuan to 3,000 yuan per month. If you want to get rid of the market price brought young outdoor market bottlenecks, we must seek a breakthrough from a cost and design, to find ways to control the retail price, the most significant may have to drop to 30 % ~ 40%, and in a variety of outdoor sports to meet their basic needs at the same time, more personalized fashion. “Hou Lidong recommendations.

August 26, 2014

Guangdong Jun’an another one hundred million annual denim garment industry wide word signs

Being held here in Guangdong Fashion Week staged a “jeans are an conference,” billions of dollars of annual Jeans pieces Junan Town, Foshan City, Guangdong Province, a more environmentally friendly production methods, more focused sense of design and establish a new denim industry benchmarking, to create “jeans are an” regional brand clothing industry.

22 evening at the “jeans are an” a big show to the audience boiling, many models dressed in jeans and amazing style onto the T station, wild and sexy denim apart, the details were designed and texture; Men hole splicing, casual rock, styles, the entire show has fully demonstrated the plasticity jeans sense, easy faded pop, when 尚长青 advantage of the tree.

“Our biggest advantage is that industrial clusters, pushing development to enhance industrial competitiveness,” vice mayor Chen Jun’an looped told reporters, jeans are an industrial cluster has formed the basis of the advantages of the industrial chain, the integration of industry resources, pushing the development of the transfer smile curve downstream value chain, and relying Jun’an Jeans Institute, Huafang testing centers and other platforms, technological innovation and industrial upgrading and enhance “jeans are an” regional brand influence.

According to Chan ring introduction, jeans are an industry in recent years has maintained an average annual production of 100 million, annual sales reached 10 billion yuan, of which 20% is for the domestic market, 80% is for export, the quality has reached the international level .

“Jeans are a major feature of the production process is green,” the mayor said Chan rings are safe Cowboys currently has 30,000 tons of sewage daily processing large industrial sewage treatment plants, steam supply 800-1500 tons of large steam supply system , industrial water supply system and other facilities, the upgrade process, make sure the green, eco-first, strict compliance with the relevant industry regulations, and take the road of sustainable development.

Turning to the future direction of Jun’an cowboy, Chan ring mayor said that all Security Council remains committed to technology upgrades and exchanges and cooperation, but also on the basis of industrial clusters to further expand the domestic market.